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Wednesday, April 02, 2014

China Connect 4th Edition

China Connect 4th Edition

PARIS, April 2, 2014 /PRNewswire/ --






+30 speakers from China and Europe
+120 companies
+250 people


Growing internationalisation with companies from the US, Turkey, Italy, Belgium,
Netherlands, United Kingdom



Growing business sectors diversity with Food & Beverages, Retailers, Automotive,
Hospitality, Cosmetics, Luxury, Horology, Fashion, Industry, technology solution
providers, digital agencies, Banking ... including Omega, Marriott, LVMH, Michelin, 55,
YuMe, Hermes, EdgeCast, Coty, Renault, Fast Retailing...



To view the Multimedia News Release, please click:



http://www.multivu.com/mnr/7140054-china-connect-4th-edition



All major market trends and stakes' " Chineseness" were highlighted, with reknowed
China's digital marketing players, among them, cross border E-commerce player
LightInTheBox, full priced online fashion retailer Shangpin, CIC Data/Kantar Media, Ogilvy
Entertainment, EntGroup, Datawords, Epsilon, CDNetworks, Demandware, Zenithoptimedia,
Goodstein etc..... E and M-commerce challenges and opportunities, key role of social
media, fast evolving emerging middle class characteristics, search market shake up with
the rise of 360, Celebrities (endorsement) and Key Opinion Leaders relationships, and the
dynamism of China's digital ecosystem, with China's internet blog Technode.



Porter Erisman, ex Vice-President of Alibaba Group, who worked with former Ceo Jack Ma
for more than 10 years, showed for the first time in France, exclusively at China Connect,
his documentary " Crocodile in the Yangtze : a Westerner Inside China's Alibaba.com ".
Alibaba's IPO has been announced for months, it's accelerating now, which made it even
more timely and exciting. He said : "I was truly impressed by the great conference content
and senior-level executives that China Connect gathered in Paris. I've never before seen
so many China internet industry leaders gathered in one place at one time in Europe. And
the friendly community feel of the event made it a great place to see old friends and meet
new business partners."



My best compliments for your very interesting and unique event about digital strategy
in China. I'm very impressed with the high quality of the content, the speakers, and of
course your great enthusiasm! Daniele FABRIZIO, Digital Communications, BULGARI



"Great program in general, and great for me. Very professionnal, very well organized.
Good speakers! I learned a lot on possibilities to connect with our chinese consumers, in
a much more efficient way than through traditionnal advertizing. "Will be usefull for
future! " Xavier CRUSE, President APAC, Bongrain International



"China Connect was a truly remarkable event. You should be justly proud of what you
achieved. Jack Ma's story told by Porter Erisman was just an amazing experience. Thanks
again. Happy to hear soon about China Connect 2015!" Herve FAUVIN, Managing Director
eCommera







Video:
http://www.multivu.com/mnr/7140054-china-connect-4th-edition


Video:http://www.multivu.com/mnr/7140054-china-connect-4th-edition
China Connect

CONTACT: For more information contact Laure de Carayon CHINA CONNECT +33 (0)6 8424 4557 contact@chinaconnect.fr


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