SiriusXM Teams Up with Golden Boy for Special Broadcast of "El Show de Piolin" During Canelo vs. Angulo Fight on March 8
SiriusXM Teams Up with Golden Boy for Special Broadcast of "El Show de Piolin" During Canelo vs. Angulo Fight on March 8
SiriusXM host Piolin and former World Champion Featherweight Abner Mares to broadcast ringside during the "TOE TO TOE: Canelo vs. Angulo" fight
Special programming airing on Piolin Radio channel 147 will offer SiriusXM listeners aficionado's perspective of the event
NEW YORK, March 6, 2014 /PRNewswire/ -- SiriusXM announced today that it will air a special broadcast of "El Show de Piolin" on Saturday, March 8 during the upcoming blockbuster Pay-Per-View boxing event, "TOE TO TOE: Canelo vs. Angulo," featuring Mexican boxing superstar "Canelo" Alvarez facing veteran fellow countryman Alfredo "El Perro" Angulo.
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The special broadcast, featuring SiriusXM's Eddie "Piolin" Sotelo and special guest host, former three-division world champion Abner Mares, will air live starting at 11:00 pm EST / 8:00 pm PST on SiriusXM Piolín Radio channel 147.
The four-fight event, televised live by SHOWTIME PPV®, begins at 9:00 pm EST / 6:00 pm PST.
Former super welterweight world champion Canelo (42-1-1, 30 KOs) returns to the ring following his first career loss against 10-Time Five-Division World Champion Floyd "Money" Mayweather to face the hard-hitting Angulo (22-3, 18 KOs) at MGM Grand Garden Arena in Las Vegas. "Piolin," Spanish-language radio's top host and a longtime boxing aficionado, and Mares will be sharing with SiriusXM Latino listeners across the country all the live action as they see it unfolding in the ring.
In addition, "Piolin" will give fight fans a preview of Saturday's bout on the Friday broadcast of "El Show de Piolin," which will air live from Radio Row at MGM Grand beginning at 9:00 am EST / 6:00 am PST on Piolin Radio.
"This fight, featuring boxers with storied careers and an arms-length of titles is going to be a thriller, and SiriusXM subscribers will have unprecedented access from this special broadcast," said Frank Flores, Vice President of Hispanic Marketing, SiriusXM. "SiriusXM is excited to work alongside Golden Boy Promotions to offer SiriusXM listeners nationwide a unique radio perspective of what is sure to be one of the most memorable fights in years."
"This is a new and exciting way for boxing fans to get closer to the action on March 8 for 'Toe to Toe: Canelo vs. Angulo,' and we're pleased to team up with Piolin and SiriusXM," said Richard Schaefer, Chief Executive Officer, Golden Boy Promotions. "Piolin is a longtime supporter of the sport and having him and Abner Mares break down the event will give listeners an inside look at one of boxing's biggest nights."
Born in Jalisco, Mexico, Mares began boxing at the age of seven. Among his amateur accomplishments are PAL, Silver Gloves, Junior Olympics, Olympic Festival, Central American, European Games and Under-17 World Championship titles. In 2004, Mares became an Olympian representing Mexico in the Athens games; shortly thereafter he signed with Golden Boy Promotions and turned pro. Mares has won world titles in three weight divisions: IBF Bantamweight, WBC Super bantamweight and the WBC Featherweight championships.
SiriusXM's "El Show de Piolin" features Piolin's take on the day's events, interviews with celebrities, listener call-ins, pranks, music and beloved characters "Dona Chela," "Casimiro" and "Don Poncho." Piolin is the first Latin radio personality to host his own Spanish-language show and channel exclusively on SiriusXM. The live, four-hour morning show airs Monday through Friday 6:00 am - 10:00 am PST reaching listeners across the country and replays multiple times throughout the day on Piolin Radio channel 147.
Fans across the country can listen to "El Show de Piolin" on SiriusXM Piolin Radio channel 147 and this special broadcast, along with a special line-up of exclusive Spanish and English-language commercial-free music channels and sports, news, talk and entertainment channels, through SiriusXM Espanol, the $5.99 monthly satellite subscription offer. Fans can listen free through the "Piolin y mas," the complimentary trial running through March 31, 2014, giving listeners access to "El Show de Piolin" via the SiriusXM Internet App on smartphones and other connected devices, as well as online.
For more information, please visit www.siriusxm.com/piolinymasand www.goldenboypromotions.com.
About "TOE TO TOE" Canleo vs.Angulo"
"TOE TO TOE: Canelo vs. Angulo," a 12-round super welterweight fight taking place Saturday, March 8 at the MGM Grand Garden Arena in Las Vegas, is promoted by Golden Boy Promotions and Canelo Promotions and sponsored by Corona, AT&T and Casamigos Tequila. In world title fights on the undercard, Two-Division World Champion Leo Santa Cruz will defend his WBC Super Bantamweight World Title against former Three-Time World Champion Cristian Mijares exciting young star Omar Figueroa will risk his WBC Lightweight Title against Canelo's brother Ricardo Alvarez and Carlos Molina will defend his IBF Junior Middleweight Championship against undefeated Jermall Charlo. Carlos Molina vs. Jermall Charlo is presented by Golden Boy Promotions in association with Warriors Boxing. This event will be produced and distributed live by SHOWTIME PPV beginning at 9 p.m. ET/6 p.m. PT. The event can be heard in Spanish using secondary audio programming (SAP). "TOE TO TOE: Canelo vs. Angulo" will be broadcast on over 400 select movie theaters across the country.
About Golden Boy Promotions
Los Angeles-based Golden Boy Promotions was established in 2002 by Oscar de la Hoya, the first Hispanic to own a national boxing promotional company. In 2007, in its fifth year of promoting, Golden Boy Promotions set a record by selling over 2.5 million in pay-per-view homes in a single night. Also in 2007, Golden Boy Promotions established the record for highest grossing pay-per-view homes in a single year with more than 4 million total. Golden Boy Promotions is one of boxing's most active and respected promoters, presenting shows in packed venues around the United States on networks such as HBO, SHOWTIME, TeleFutura, FOX Sports Networks and FOX Deportes.
Golden Boy Promotions currently has over 50 fighters under contract, from future Hall of Famers Bernard Hopkins and Erik Morales to current world champions and superstars Devon Alexander, Canelo Alvarez, Adrien Broner, Danny Garcia, Robert Guerrero, Chris John, Amir Khan, Marcos Maidana, Abner Mares, Paulie Malignaggi, Lucas Matthysse, Victor Ortiz, Lamont Peterson, Daniel Ponce De Leon, Peter Quillin, Leo Santa Cruz and Humberto Soto. Also included on the company's roster are top contenders Alfredo Angulo, Sharif Bogere, Pablo Cesar Cano, Danny Jacobs, Erislandy Lara, Jorge Linares, Seth Mitchell and Keith Thurman as well as highly regarded prospects Randy Caballero, Jermell Charlo, Omar Figueroa, Eddie Gomez, Frankie Gomez, Anthony Ogogo, Antonio Orozco, Gary Russell Jr. and Deontay Wilder.
On social media, Golden Boy Promotions can be found at www.twitter.com/GoldenBoyBoxing; become a fan on Facebook at Golden Boy Facebook Page and visit us on Instagram @GoldenBoyBoxing.
About SiriusXM
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the world's largest radio broadcaster measured by revenue and has 25.6 million subscribers. SiriusXM creates and broadcasts commercial-free music; premier sports talk and live events; comedy; news; exclusive talk and entertainment; and the most comprehensive Latin music, sports and talk programming in radio. SiriusXM is available in vehicles from every major car company in the U.S. and from retailers nationwide as well as at shop.siriusxm.com. SiriusXM programming is available through the SiriusXM Internet Radio App for smartphones and other connected devices as well as online at siriusxm.com. SiriusXM also provides premium traffic, weather, data and information services for subscribers in cars, trucks, RVs, boats and aircraft through SiriusXM Traffic(TM), SiriusXM Travel Link, NavTraffic®, NavWeather(TM), SiriusXM Aviation, SiriusXM Marine(TM), Sirius Marine Weather, XMWX Aviation(TM), and XMWX Marine(TM). SiriusXM holds a minority interest in SiriusXM Canada which has more than 2 million subscribers.
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