Dickies® And Tilly's Present The Desert Lounge In Palm Springs

Dickies® And Tilly's Present The Desert Lounge In Palm Springs

American Authors and Dickies Skate Team to Perform at the Commune at Ace Hotel & Swim Club

FORT WORTH, Texas, March 28, 2014 /PRNewswire/ -- Leading global workwear maker Dickies(®) and California-based specialty retailer Tilly's announce the Dickies X Tilly's Desert Lounge in Palm Springs, April 10 and 11. The brands will showcase a variety of music acts at the legendary Ace Hotel & Swim Club's Commune, including headliner American Authors. The line-up includes:


Thursday, April 10 Friday, April 11
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5 p.m. - Doors open 11 a.m. - 5 p.m. - Fools
Gold

7 p.m. - Performances start Records 3rd Annual Pool
Party

Performances by: Featuring a performance by:

-- Echosmith -- 100s (with surprise

-- The Kin guests)

-- American Authors DJ sets from:

DJ sets by: -- Jayceeoh

-- DJ Mom Jeans -- DJ Equal

-- Bees Knees -- Thee Mike B

-- Franco V 5:30 p.m. - Evening
performances

Special performance by:

-- Lolawolf

Additional DJ sets to follow
The Dickies Skate Team will also be in attendance at the Desert Lounge. Riders Vincent Alvarez and Stevie Perez will perform demos and skate an onsite mini ramp between sets.

"Dickies is thrilled to work with a cutting edge retailer like Tilly's for our first West Coast music activation at the Ace Hotel & Swim Club in Palm Springs. Guests at the Dickies X Tilly's Desert Lounge will enjoy great music in a fun, relaxed atmosphere during one of the nation's largest music festivals," said Dickies Marketing Chief Matthew McCartin. "We're also providing one-of-a-kind digital programming online for those who can't join us in the desert. Fans will be able to visit Tillys.com to see behind-the-scenes footage of exclusive acoustic sessions and performances and check out the Dickies Skate Team grinding it out on a poolside ramp. It's going to be an amazing event."

Exclusive acoustic sessions, interviews and lifestyle videos from the event will be available on the Dickies brand page of Tillys.com.

Ace Hotel & Swim Club is located at 701 E. Palm Canyon Drive in Palm Springs, CA. Valet parking for and entrance to the Commune is available at the rear of the hotel. Dickies X Tilly's Desert Lounge RSVPs are available on the Tillys.com events page.

For more information about Dickies visit www.facebook.com/dickies or www.twitter.com/dickies. For more information about Tilly's visit www.tillys.com or www.facebook.com/tillys.



About Williamson-Dickie Mfg. Co.
Williamson-Dickie Mfg. Co. is the world's leading provider of authentic work apparel, specializing in innovative performance work wear since 1922. The company offers premium quality products at an unmatched value across a vast assortment of apparel, footwear, and licensed goods in more than 100 countries. Williamson-Dickie operates through wholly-owned affiliates in the United States, Canada, Mexico, Europe, China, Japan and the Middle East; exclusive licensees and distributors in Africa and the Asia Pacific region; and under the Dickies®, Workrite®, Kodiak®, Terra®, Walls®, Big Smith®, 10X®, Liberty® and Duxbak® brands. For more information, visit www.williamsondickie.com.

About Tilly's
Tilly's is a fast-growing destination specialty retailer of West Coast inspired apparel, footwear and accessories with an extensive assortment of the most relevant and sought-after brands rooted in action sports, music, art and fashion. Tilly's is headquartered in Southern California and, as of March 19, 2014, operated 198 stores and through its website, www.tillys.com.


Misty Otto Jamie Dammrich Cheryl Rudich

Dickies Zeno Group Tilly's

817-810-4461 312-396-9715 949-609-5564

817-235-0359 (cell) 312-823-0041 (cell) crudich@tillys.com

motto@dickies.com jamie.dammrich@zenogroup.com


SOURCE Williamson-Dickie Mfg. Co.; Tilly's

Williamson-Dickie Mfg. Co.; Tilly's

Web Site: http://www.tillys.com


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