Converse Announces Next Three Artists. One Song Track
Converse Announces Next Three Artists. One Song Track
New Original Track "Hero" Featuring Mick Jones, Paul Simonon, Frank Ocean and Diplo Will Be Available For Free Download on March 10
NORTH ANDOVER, Mass., March 7, 2014 /PRNewswire/ -- Today, CONVERSE Inc. announces the next innovative track from the Three Artists. One Song series featuring legendary musicians Mick Jones (The Clash, Big Audio Dynamite) and Paul Simonon (The Clash, The Good, The Bad & The Queen), award winning recording artist Frank Ocean and internationally acclaimed producer Diplo. "Hero" will be available to music fans globally via free download on March 10 at Conversemusic.Tumblr.com.
http://photos.prnewswire.com/prnvar/20140307/NY79161
"Working with Mick and Paul was a dream come true, add in Frank, it got even better," said Diplo. "The experience was just totally awesome."
As with the previous Three Artists. One Song releases, "Hero" is a uniquely individual single that brings together the creative elements of each artist into one extraordinary track. "Hero" was recorded partly at Studio 13 in London, England and remotely on the road in Hawaii and Los Angeles. The end result is the lyrical and musical ingenuity of Paul Simonon, Mick Jones, Diplo and Frank Ocean all seamlessly incorporated into an original body of creative work.
"The core of the Converse brand is creativity and continuing our commitment to support it and the result of this collaboration has been nothing short of boundary-breaking and thus, set the bar even higher," said Geoff Cottrill, VP/GM of Brand & Segments at Converse. "Each of these artists are masters at what they do and we could not be more excited to share such an innovative track for fans worldwide to enjoy."
With a rich heritage and long history rooted championing artistic creativity, "Hero" is the ninth track in a prestigious line of singles released in the Three Artists. One Song series. Previous tracks include 2012's "DoYaThing" by one half of award winning duo Outkast, Andre 3000, James Murphy, the mastermind behind LCD Soundsystem and the world's most successful animated group Gorillaz and the innovative track "Warrior" by Mark Foster of Foster the People, pop-singer Kimbra and trendsetting DJ A-Trak, among the collaborations.
ABOUT CONVERSE
CONVERSE Inc., based in N. Andover, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as "America's Original Sports Company"(TM) and has been associated with a rich heritage of legendary sneaker such as the Chuck Taylor® All Star® sneaker, the Jack Purcell® sneaker and the One Star® sneaker. Today, Converse offers a diverse portfolio including men's, women's and children's footwear, apparel and accessories. Converse product is sold globally by retailers in over 160 countries and through 79 company-owned retail locations in the U.S. For more information, visit Converse on the web at media.converse.com.
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SOURCE CONVERSE Inc.
Photo:http://photos.prnewswire.com/prnh/20140307/NY79161
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CONVERSE Inc.
CONTACT: Keith Gulla, Converse, 646-563-7318 / keith.gulla@converse.com; Erica Mapa, Cornerstone, 212-652-9322 / erica@cornerstonepromotion.com; Allison Elbl, ID-PR, 323-822-4851 / aelbl@id-pr.com
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