Dickies® And Amazon.com Announce Exclusive SXSW Showcase Performances At The Dickies Roadhouse

Dickies® And Amazon.com Announce Exclusive SXSW Showcase Performances At The Dickies Roadhouse

Music fans can participate in the Roadhouse experience firsthand and online

FORT WORTH, Texas, Feb. 28, 2014 /PRNewswire/ -- Leading global workwear maker Dickies® is pleased to announce the Dickies Roadhouse, presented by Amazon.com at South by Southwest in Austin (March 12-15). The brands will host an impressive musical line-up at the interactive music lifestyle destination located at iconic Banger's on Rainey St., including headliners Ludacris and Until the Ribbon Breaks. The complete line-up includes:

(Logo: http://photos.prnewswire.com/prnh/20140228/CG74205LOGO)







Thursday, March 13 Friday, March 14 Saturday, March 15
------------------ ---------------- ------------------

2 p.m. - Linus Young 2 p.m. - Basecamp 2 p.m. - Basic Vacation

3 p.m. - Elektrik People 3 p.m. - The Ceremonies 3 p.m. - Timothy Bloom

4 p.m. - Hunter Hunted 4 p.m. - Deap Vally 4 p.m. - Nabiha

8 p.m. - Goldroom (DJ Set) 8 p.m. - Jeffrey Tonnesen (DJ Set) 8:00 p.m. - Mike
Nouveau (DJ Set)

8:30 p.m. - ASTR 8:30 p.m. - Night Terrors of 1927 8:30 p.m. - The Dolls:
Mia Moretti & Margot
w/ The Original
Pinettes Brass Band

9 p.m. - Figgy (DJ Set) 9 p.m. - Sweater Beats (DJ Set)

9:20 p.m. - HAERTS 9:20 p.m. - The Preatures

10 p.m. - Figgy (DJ Set) 10 p.m. - Jeffrey Tonnesen (DJ Set) 9:20 p.m. - CLAIRE

10:20 p.m. - Little Dragon 10:20 p.m. - Ludacris 10:20 p.m. - Until the
Ribbon Breaks

11 p.m. - Solidisco (DJ Set) 11 p.m. - Clinton Sparks (DJ Set) 11 p.m. - The Knocks
(DJ Set)


Mystery Skulls, Doe Paoro, MisterWives, White Light White Heat, and Polica will kick-off the Dickies Roadhouse on Wednesday, March 12 starting at 8 p.m. In addition to the versatile musical line-up, Roadhouse attendees will experience Banger's famous food and drink offerings; onsite barber shop Graceland BK; and a bike display from Jane Motorcycles.

"This is Dickies' fifth year at South by Southwest, and every year it only gets bigger and better. Dickies and Amazon have developed a one-of-a-kind music experience for festivalgoers at the 2014 Dickies Roadhouse, while at the same time creating exclusive product & digital content that can be shared with a global audience through Amazon," said Dickies Marketing Chief Matthew McCartin. "We're providing a progressive experience in Austin that few will be able to match. We're excited about working with a dynamic brand like Amazon."

Dickies and Amazon will also showcase exclusive acoustic sessions on Amazon.com/SXSWMusic.



Banger's is located at 79 Rainey Street in Austin, just south of 1(st) Street and the convention center. Festival badges and wristbands are required for access to nighttime performances, and limited RSVPs for daytime performances are available at www.DickiesRoadhouse.com. Media interested in attending the Dickies Roadhouse presented by Amazon.com should contact the Dickies media contacts above.

For more information about Dickies visit www.facebook.com/dickies or www.twitter.com/dickies. To view the Dickies brand store on Amazon.com, visit Amazon.com/Dickies.

About Williamson-Dickie Mfg. Co.

Williamson-Dickie Mfg. Co. is the world's leading provider of authentic work apparel, specializing in innovative performance work wear since 1922. The company offers premium quality products at an unmatched value across a vast assortment of apparel, footwear, and licensed goods in more than 100 countries. Williamson-Dickie operates through wholly-owned affiliates in the United States, Canada, Mexico, Europe, China, Japan and the Middle East; exclusive licensees and distributors in Africa and the Asia Pacific region; and under the Dickies®, Workrite®, Kodiak®, Terra®, Walls®, Big Smith®, 10X®, Liberty® and Duxbak® brands. For more information, visit www.williamsondickie.com.

About Amazon.com

Amazon.com, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle Paperwhite is the world's best-selling and most advanced e-reader. It features new display technology with higher contrast, the next generation built-in light, a faster processor, the latest touch technology, and exclusive new features designed from the ground up for readers. Kindle, the lightest and smallest Kindle, features improved fonts and faster page turns. The new Kindle Fire HDX features a stunning exclusive 7" or 8.9" HDX display, a quad-core 2.2 GHz processor, 2x more memory, and 11 hours of battery life, as well as exclusive new features of Fire OS 3.0 including X-Ray for Music, Second Screen, Prime Instant Video downloads, and the revolutionary new Mayday button. The all-new Kindle Fire HD includes an HD display, high-performance processor and dual speakers at a breakthrough price.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, www.amazon.es, www.amazon.com.br, www.amazon.in, www.amazon.com.mx, and www.amazon.com.au. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment and data center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

About SXSW Music

South By Southwest (SXSW) Music Conference and Festival, the world's leading music industry event, offers attendees the opportunity to explore the future of the music industry during the day at panels, talks, the Trade Show, Music Gear Expo and other conference activities at the Austin Convention Center. At night, the absolute best mix of musical performances from over 2,200 regional, national and international acts will take place at the nighttime music festival. Altogether, SXSW presents unmatched networking opportunities, career-building conference programming and over 100 stages of music for showcasing bands and conference attendees. SXSW Music takes place Tuesday, March 11 - Sunday, March 16, 2014 in Austin, Texas. For more information on every aspect of SXSW, please go to http://www.sxsw.com.




Misty Otto Jamie Dammrich

Dickies Zeno Group

817-810-4461 312-396-9715

817-235-0359 (cell) 312-823-0041 (cell)

motto@dickies.com jamie.dammrich@zenogroup.com


SOURCE Williamson-Dickie Mfg. Co.; Amazon.com

Photo:http://photos.prnewswire.com/prnh/20140228/CG74205LOGO
http://photoarchive.ap.org/
Williamson-Dickie Mfg. Co.; Amazon.com

Web Site: http://www.dickies.com


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