GenAudio and AEG Network LIVE Announce Partnership to Deliver Enhanced 3D Audio Presentation in AstoundSound for Live Concert Webcasts

GenAudio and AEG Network LIVE Announce Partnership to Deliver Enhanced 3D Audio Presentation in AstoundSound for Live Concert Webcasts

-AstoundLive Software to Deliver Immersive 3D Audio Enjoyment For AEG LIVE Concert Event Webcasts Debuting at New Orleans Jazz & Heritage Festival presented by Shell On May 7-8

NEW ORLEANS and CENTENNIAL, Colo., May 4, 2011/PRNewswire/ -- GenAudio Inc., developer of AstoundSound® 3D spatial audio software, announces a new partnership with AEG Network LIVE, the premier producer of live concert events, to enhance AEG concert webcasts. The first live concert event broadcast in AstoundSound will be during the New Orleans Jazz & Heritage Festival presented by Shell ("Jazz Fest") on May 7 and 8, 2011.

The AstoundSound special software implementation for live events, called AstoundLive®, enables processing and mixing of any audio output that is split-off from the front of house and fed as multiple mono and stereo inputs. The final "astounded" audio is then synchronized with the video recording in real-time. This enables music lovers to enjoy a 3D audio listening experience during the webcast. No special hardware is required to enjoy this unique 3D spatial audio experience. Any two speakers or headphones will enable webcast viewers to enjoy the "Astounded" stereo mix in real-time as the live event is being broadcast.

Although not necessary, for optimal 3D audio listening pleasure of the astounded Jazz Fest webcast, GenAudio recommends using a good set of headphones or external computer speakers. You can access the webcast at www.rollingstone.com/jazzfest.

"GenAudio's AstoundLive processing truly delivers a much deeper audio experience and our webcast audience will definitely enjoy this immersive 3D audio presentation," said John Rubey, President, AEG Network LIVE. "3D spatial audio delivery during live concert events is an industry first, an innovation that further sets AEG and AEG Network LIVE apart as the premier concert experience for artists and fans alike."

AstoundSound processing enables fans to listen more critically to the music with unsurpassable intelligibility. It significantly enhances the artist-fan connection by elevating the auditory senses to a new level of listening pleasure. AstoundSound has taken root in other industries as well. Recently, Astound was used to process a new full-length feature film entitled "Discover the Gift" by award winning Director Demain Lichtenstein. Astound was used for the theatrical mix for AEG LIVE'S "We are the world 25 for Haiti 3D." Astound was also used in Monster Music's special release of the Daft Punk "Tron Legacy" soundtrack. There are several upcoming 3D film title releases slated to be mixed at GenAudio's studio partner facility, Astound Studios, in AstoundSurround® - the integration of AstoundSound in a multi-channel audio mix session for theatrical and home theater distribution.

"We are very pleased that AEG LIVE has partnered with GenAudio to offer the world's first live concert, Jazz Fest, to be webcast in AstoundSound®," said Jerry Mahabub, Chairman and CEO, GenAudio. "Jazz Fest fans viewing the webcast will be able to hear the event and feel as if they are at the concert venue thanks to our 'Astounding' 3D audio processing."

The AstoundLive software uses unique digital audio filters based on actual human brain response measurements. The processed 3D audio remains in-phase, center channel imaging is not affected, and the resulting processed audio has no tone colorization. These characteristics are unique to the AstoundSound technology.

For additional information, visit www.astoundlive.com/jazzfest.

About GenAudio

GenAudio's mission is to provide the entertainment industry with unique sound localization-based software for professional audio mixing/mastering. For the consumer electronics industry GenAudio provides software development kit (SDK) solutions for embedded level integration into every device that has stereo audio output capability (3DTVs, HDTVs, Blu-ray players, video game consoles, computers, mobile devices, etc). GenAudio's product offerings are all software based. The technology creates a multi-dimensional audio experience with a minimum of two speakers and requires no special hardware for playback. For more information about GenAudio and its 3D spatial audio technology please visit www.astoundsurround.com.

About AEG Network LIVE

AEG Network LIVE is the worlds largest multi-media company focused on producing live, branded entertainment. Network LIVE is committed to delivering top quality entertainment across all platforms including 3-D, broadband, digital cinema, cable/satellite, VOD, mobile and HDTV.

About New Orleans Jazz and Heritage Festival (presented by Shell)

For additional information about Jazz Fest, please visit www.nojazzfest.com.

PR Contacts for GenAudio
Rogers & Cowan
Sallie Olmsted / Jason Magner
310-854-8124 / 310-854-8128
solmsted@rogersandcowan.com / jmagner@rogersandcowan.com

SOURCE GenAudio Inc.

GenAudio Inc.

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