Lead Talent Revealed for Orange Drive's Inaugural Kid's Countdown and Event

Lead Talent Revealed for Orange Drive's Inaugural Kid's Countdown and Event

NEW YORK, Dec. 8, 2010 /PRNewswire/ -- New York-based Union Square Agency (USSE Corp., Pink OTC Symbol: UCRP) is pleased to announce the lead talent for Orange Drive's inaugural event 'Kid's Countdown'. The event, hosted by Radio Disney AM 990, is taking place from 11 am to 2 pm on New Year's Eve and will feature the season three winner of Radio Disney's N.B.T. (Next Big Thing) Kicking Daisies, a four-member punk-pop-rock band.

Hailing from Milford, Connecticut, Kicking Daisies is comprised of 15-year old lead singer Duran Visek; 14-year-old guitar hero Ben Spremulli; and the rhythm section of 14-year old bassist Carly Kalafus and her 17-year-old big sister Caitlin Kalafus, who was only 13 when she was named as America's fastest female drummer at NAMM, with more than two million YouTube hits and an endorsement with Gretsch Drums. The band has quickly gained a reputation for their energetic live shows, including incendiary sets at The Bamboozle Festival, where they were the youngest band booked to play, as well as a triumphant home state show at Connecticut's Gathering of the Vibes Music Festival. Recently, the band rocked Comcast Arena in Springfield, MA, as part of The Big E Festival. The group's high-profile concert appearances have also found them sharing stages with Damien Marley, pop star B.o.B., Hanson and more. At 'Kid's Countdown,' the foursome will take the stage to perform songs featured during N.B.T. and from their recently released digital EP "KD: The EP."

"Kicking Daisies exudes an upbeat energy in which music lovers of all ages can enjoy," says Gary Cioffi, CEO of Union Square Agency. "They are incredibly talented musicians and great role models for children. We are pleased to have them perform at our inaugural event."

Kicking Daisies produced by two-time Grammy Award-winning producer Mike Mangini, who has worked with multi-platinum recording artists Joss Stone and the Jonas Brothers.

Hosting Orange Drive's 'Kid's Countdown' is Radio Disney who will provide fun-filled activities and interactive games targeted at children and young teens.

About Union Square Agency

Union Square Agency (USSE Corp., Pink OTC Symbol: UCRP) and its wholly owned subsidiaries, Union Square Media and Union Square Licensing, is a NY based company that delivers truly integrated, innovative and unparalleled 360 degree solutions with a core focus on blending media, brands, entertainment and consumers into unique business opportunities. Services include Intellectual Property Development; Creative and Branding Support; Event Production and Fulfillment; Sponsorship, Activation and Advertising Sales; Strategic Consulting; Licensing; Film & Television Production. www.unionsqagency.com.

About Orange Drive

Orange Drive is an intellectual property developed by Union Square Agency and the Orange Bowl Committee. The inaugural three-day festival will be kicking off on New Year's Eve day and extending through January 2nd, alongside South Beach's famed Ocean Drive. Orange Drive will host a dynamic array of events leading up to the Discover Orange Bowl game including a New Year's Eve party; an En Vivo Latino festival; a Kid's Countdown & Concert and Gridiron Bash Pep Rally. Orange Drive is partnering with local and national brands, along with media partners, to promote brand activation sites, entertainment pavilions and local merchants. For more information about Orange Drive, please visit www.orangedr.com.

Safe Harbor of the 1995 Private Securities Litigation Reform Act. Statements that are not historical facts contained in this press release are forward looking statements involving a number of known and unknown risks, uncertainties and other factors, which are difficult or impossible to predict, are beyond the control of the Company and may cause the actual results, performance or achievements of the Company to be materially different from those implied by such forward looking statements. Readers are cautioned not to place undue reliance on these forward looking statements, which speak only as of the date of the statement.

SOURCE Union Square Agency

Union Square Agency

CONTACT: Michelle Fonticiella, Levy Communications, +1-305-592-5389 X 108, Fax +1-305-592-9443, michellef@levyad.com

Web Site: http://www.orangedr.com

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