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Friday, December 10, 2010

DreamWorks Animation Pioneers Groundbreaking Combination of CG and Hand-Drawn Animation Techniques in Me and My Shadow for March 2013

DreamWorks Animation Pioneers Groundbreaking Combination of CG and Hand-Drawn Animation Techniques in Me and My Shadow for March 2013

GLENDALE, Calif., Dec. 10, 2010 /PRNewswire/ -- DreamWorks Animation SKG, Inc. (Nasdaq: DWA) today announced that it will bring Me and My Shadow, an original project, to the big screen in March of 2013. The studio will pioneer a groundbreaking combination of both CG and traditional animation techniques, which will be used seamlessly together throughout this 3D feature film.

Mark Dindal (Chicken Little, The Emperor's New Groove) is the film's Director and Melissa Cobb (Kung Fu Panda, Kung Fu Panda 2) and Teresa Cheng (Shrek Forever After, Spirit: Stallion of the Cimarron) are serving as Producers. Shane Prigmore (Coraline, Lord of the Rings) is Head of Story and Scott Wills (Monsters vs. Aliens, Ren & Stimpy) and Raymond Zibach (Kung Fu Panda, The Road to El Dorado) are Production Designers. Nick Fletcher (Shrek Forever After, The Prince of Egypt) is serving as Editor. The screenplay for Me and My Shadow, which was originally penned by both Steve Bencich and Ron Friedman (Chicken Little, Open Season), is currently being revised by writing team Tom Astle and Matt Ember (Get Smart).

"We are proud to have assembled a world-class creative team of filmmakers and artists - all of whom have vast experience on both computer generated and traditionally animated films - who is already well along in the production of Me and My Shadow," said Bill Damaschke, Co-President of Production for DreamWorks Animation. "Together, we are embarking on an exciting goal to break new creative ground at DreamWorks Animation by combining the time-honored tradition of hand drawn animation with the magical sophistication of CG characters and worlds in ways that have never been experienced by audiences before."

Me and My Shadow tells the story of Shadow Stan, an extremely frustrated shadow who yearns for a dynamic life but happens to be stuck with Stanley Grubb, the world's most boring human. Finally pushed to the brink, Shadow Stan breaks the singular rule of the Shadow World ("They lead, we follow"), and takes control of Stanley!

About DreamWorks Animation SKG

DreamWorks Animation creates high-quality entertainment, including CG animated feature films, television specials and series, live entertainment properties and online virtual worlds, meant for audiences around the world. The Company has world-class creative talent, a strong and experienced management team and advanced filmmaking technology and techniques. DreamWorks Animation has been named one of the "100 Best Companies to Work For" by FORTUNE® Magazine for two consecutive years. In 2010, DreamWorks Animation ranks #6 on the list. All of DreamWorks Animation's feature films are now being produced in 3D. The Company has theatrically released a total of 21 animated feature films, including the franchise properties of Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon. DreamWorks Animation's Megamind is in theaters now.

Caution Concerning Forward-Looking Statements

This document includes certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The Company's plans, prospects, strategies, proposals and our beliefs and expectations concerning performance of our current and future releases and anticipated talent, directors and storyline for our upcoming films and other projects, constitute forward-looking statements. These statements are based on current expectations, estimates, forecasts and projections about the industry in which we operate and management's beliefs and assumptions. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions which are difficult to predict. Actual results may vary materially from those expressed or implied by the statements herein due to changes in economic, business, competitive, technological and/or regulatory factors, and other risks and uncertainties affecting the operation of the business of DreamWorks Animation SKG, Inc. These risks and uncertainties include: audience acceptance of our films, our dependence on the success of a limited number of releases each year, the increasing cost of producing and marketing feature films, piracy of motion pictures, the effect of rapid technological change or alternative forms of entertainment and our need to protect our proprietary technology and enhance or develop new technology. In addition, due to the uncertainties and risks involved in the development and production of animated feature projects, the release dates for the projects described in this document may be delayed. For a further list and description of such risks and uncertainties, see the reports filed by us with the Securities and Exchange Commission, including our most recent annual report on Form 10-K and our most recent quarterly reports on Form 10-Q. DreamWorks Animation is under no obligation to, and expressly disclaims any obligation to, update or alter its forward-looking statements, whether as a result of new information, future events, changes in assumptions or otherwise.

SOURCE DreamWorks Animation SKG, Inc.

DreamWorks Animation SKG, Inc.

CONTACT: Jeff Hare, Publicity, +1-818-695-6055, Jeff.Hare@dreamworks.com, or Shannon Olivas, Corporate Communications, +1-818-695-3658, Shannon.Olivas@dreamworks.com, both of DreamWorks Animation SKG, Inc.

Web Site: http://www.dreamworksanimation.com


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