SinoMedia Appoints Mr. Tang Xiaoming as Chief Investment Officer

SinoMedia Appoints Mr. Tang Xiaoming as Chief Investment Officer

HONG KONG, Nov. 11, 2010 /PRNewswire-Asia/ -- SinoMedia Holding Limited
(HKEx stock code: 623), a leading privately-owned media advertising operator
in China providing nationwide TV advertising coverage for clients on China
Central Television Station and other media advertising resources, is pleased
to announce the appointment of Mr. Tang Xiaoming as its Chief Investment
Officer. He will be responsible for managing and monitoring investment
activities, maintaining relations with the investor community, as well as
identifying and implementing short-term and long-term investment opportunities
for the Group's sustainable growth.

"Mr. Tang brings to the Group his extensive investment experience in both
traditional and Internet media, which is a strong match with the Group's
strategy of strengthening our position as a leading advertising operator in
the main-stream media while strategically expanding our new media and Internet
advertising services. With Mr. Tang joining us, I am confident we could
further strengthen our competitiveness in the industry and achieve greater
growth through new investments and acquisitions," said Mr. Chen Xin, Chairman
of SinoMedia.

Prior to joining SinoMedia, Mr. Tang was the Senior Vice President of
Redgate Media Group from 2005 to 2009, an integrated media and entertainment
company in China. From 2000 to 2003, he was the Chief Financial Officer in
Wanmo Performance Advertising, responsible for the financing and overall
financial management. He also worked for Tyco International Ltd. from 1998 to
1999, responsible for mergers and acquisitions of projects and investments.

Mr. Tang gained his MBA degree from the University of Chicago in 2005 and
BA degree in Economics from Renmin University of China in 1995.

SOURCE SinoMedia Holding Limited

SinoMedia Holding Limited

CONTACT: Hill and Knowlton Asia Ltd., +852-2894-6211 or +852-2894-6239

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