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Thursday, November 11, 2010

Causecast and ACM Lifting Lives Introduce Salute to Service: A New Online Hub in the Service of Veterans

Causecast and ACM Lifting Lives Introduce Salute to Service: A New Online Hub in the Service of Veterans

LOS ANGELES, Nov. 11, 2010 /PRNewswire-USNewswire/ -- In honor of Veterans Day, Causecast and ACM Lifting Lives have partnered to celebrate the men and women of America's armed forces with the Salute to Service campaign, anchored by an online hub (www.salutetoservice.org) that will provide visitors to the site with the opportunity to take easy actions to support veterans through the work of partner nonprofit organizations.

"We're delighted to partner with ACM Lifting Lives and hope that Salute to Service will become the definitive hub for action around veterans issues," said Causecast CEO, Ryan Scott. "We know that there is much work to be done in repaying our service men and women for their sacrifice, and we hope that through this platform we can expand engagement, awareness and recognition around these issues."

"ACM Lifting Lives is committed to helping artists improve lives through the power of music, and we are honored to work with Causecast to champion our men and women of service. We hope this partnership will give people throughout the country a way to serve Veterans on their day of honor, and throughout the year to come," said Erin Spahn, Executive Director of ACM Lifting Lives, the charitable arm of the Academy of Country Music.

On Salute to Service, individuals can find local volunteer opportunities to support veterans, service men and women, and their families. Moreover, they can take easy online actions to trigger donations to participating nonprofits by sponsoring organizations. Salute to Service content will be featured on Salutetoservice.org, HuffPost Impact and other content partners.

In conjunction with the campaign, the site's Salute to Service content series highlights the personal struggles and triumphs of veterans returning from war and the service projects they have dedicated themselves to as they return to civilian life.

The Salute To Service campaign will benefit: National Veterans Foundation, USO, Semper Fi Fund, Wounded Warrior Project, Veterans Green Jobs, American Women Veterans, Guardian Angels For Soldier's Pet, Iraq and Afghanistan Veterans of America, Operation Gratitude, Military Child Education Coalition, Operation Homefront, Challenge America, and more.

The potential to inspire and engage individuals to take action grows with new commitments from partners and sponsors. If you would like to be part of Salute to Service, and show your commitment to supporting our service men and women and the organizations working to both honor them and address their needs, please contact partners@salutetoservice.org.

ABOUT CAUSECAST

Causecast (www.causecast.org) is a full-service cause integration company that provides custom solutions to nonprofit and for-profit organizations including cause marketing campaign development utilizing its pioneering Impact Apps and Impact Platform, currently in use by many diverse organizations - from AARP to The Huffington Post. Merging the power of storytelling, technology, and the modern media mix, Causecast turns interest into action and action into impact. Platforms and services focus on three goals: to inspire, to engage, and to measure impact of audiences and employees.

ABOUT ACM LIFTING LIVES

ACM Lifting Lives(TM) is the philanthropic arm of the Academy of Country Music dedicated to improving lives through the power of music. Each year, ACM Lifting Lives provides grants to music therapy and music education programs. Other giving includes serving members of the country music community who face unexpected medical or financial hardship through the Diane Holcomb Emergency Relief Fund and partnering with artists to improve lives through music. For more information, please visit www.ACMLiftingLives.org.

MEDIA CONTACTS
Causecast
Kiley Hart
310.558.7080
partners@salutetoservice.org

ACM Lifting Lives
Brooke Primero
818.788.8000 x1419
brooke@acmcountry.com

SOURCE Causecast

Causecast

CONTACT: Kiley Hart of Causecast, +1-310-558-7080, partners@salutetoservice.org; or Brooke Primero of ACM Lifting Lives, +1-818-788-8000 x1419, brooke@acmcountry.com

Web Site: http://www.ACMLiftingLives.org


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