Eutelsat and Euro1080 Ink Partnership to Enrich Content of the 3D Channel Broadcast Across Europe by the EUROBIRD(TM) 9A Satellite

Eutelsat and Euro1080 Ink Partnership to Enrich Content of the 3D Channel Broadcast Across Europe by the EUROBIRD(TM) 9A Satellite

PARIS, May 6, 2010/PRNewswire-FirstCall/ -- Eutelsat Communications (Euronext Paris: ETL) and Euro1080 today
announced the signature of a new partnership designed to further enrich the
content of Eutelsat's 3D channel which is broadcast across Europe by the
EUROBIRD(TM) 9A satellite.

In this exclusive agreement, Euro1080 together with its TV production
company Alfacam, a pioneer in HD production and broadcasting, will bring to
the 3D channel their extensive experience of production and recording in 3D
of sports events and concerts, as well as their technical resources. They
will also bring a unique directory of over 100 hours of 3D content including
football, tennis, boxing, cricket, documentaries and concerts.

Alfacam initiated its 3D strategy in 2007, and since the end of 2009 has
deployed a new outside broadcast mobile facility (OB43) for live high-end 3D
recordings of sports events. The company's pace of 3D productions is
accelerating, with over 20 hours of new content produced over the past two
weeks, including the Emir Cup football championship in Doha (Qatar).

Since March 2009, Eutelsat has been operating Europe's first 3D
demonstration channel via EUROBIRD(TM) 9A at 9degrees East, a video
neighbourhood rooted as a platform of choice for innovative broadcasting
services including HDTV and now 3DTV. Eutelsat's objective, in collaboration
with its technical partner OpenSky, is to showcase the effectiveness of
satellite solutions for the delivery of 3D television, and to provide players
across the 3D video sector with a widescale platform for testing and
promoting a variety of 3D formats and solutions.

Commenting on the agreement, Eutelsat Commercial Director, Olivier
Millies-Lacroix, said: "Eutelsat's 3D channel aims to offer attractive and
renewed content, as well as turnkey solutions for operators and broadcasters
seeking to produce major events in 3D, including live broadcasts. Our new
agreement with Alfacam takes our 3D capability to a new level."

Alfacam CEO Gabriel Fehervari added: "Alfacam was the first,
in 1992, to work in digital 16:9 and in 2000 we started to record events in
digital HDTV. Whereas producing in HDTV was not that different from Standard
Definition, there are huge differences between 2D and 3D production: the
rhythm, the camera positions, the camera movements. In fact the complete
technology and production are different. Generally we use fewer cameras and
we try to avoid longer shots as viewers need to adapt their eyes to depth
levels each time we cut to another image. Technically, 3D requires double
camera sets, a lot more technical periphery and also different monitoring
tools, both for directors and engineers. The results of this new effort are,
however, amazing and we are delighted to pursue this new adventure with
Eutelsat."

3D channel reception parameters:

Satellite EUROBIRD(TM) 9A at 9degrees East
Downlink frequency: 11747 MHz
Horizontal polarisation; FEC: 3/4
Symbol rate: 27 500

About Alfacam

Alfacam is a Belgium-based company and a well-known provider of TV
facilities and services to broadcasters and production houses around the
globe. Its fleet is being deployed all over the world and its production
trucks have operated overseas in diverse locations such as Vancouver (Winter
Olympic Games, 2010) South Africa (FIFA Confederation Cup and FIFA World Cup
Football, 2010), Strasbourg (60th Anniversary NATO, 2009), China (Olympic
Games Beijing, 2008), Ghana (Africa Cup of Nations, 2008), Brazil (Pan
American Games Rio), Austria (Salzburger Festspiele)...

As a spin-off from Alfacam, EuroLinX is a pioneer in the area of
satellite services and wireless transmission of HDTV pictures. EuroLinX
delivers services during major international sports events, such as cycling
competitions and marathons, during which HDTV pictures must be transmitted
over great distances. The company prides itself on its long-term experience
in the area of on-board camera use, during automobile and motorcycle races.

About Eutelsat Communications

Eutelsat Communications (Euronext Paris: ETL, ISIN code: FR0010221234) is
the holding company of Eutelsat S.A.. With capacity commercialised on 26
satellites that provide coverage over the entire European continent, as well
as the Middle East, Africa, India and significant parts of Asia and the
Americas, Eutelsat is one of the world's three leading satellite operators in
terms of revenues. At 31 December 2009, Eutelsat's satellites were
broadcasting more than 3,400 television channels and close to 1,100 radio
stations. More than 1,000 channels broadcast via its HOT BIRD(TM) video
neighbourhood at 13 degrees East which serves over 123 million cable and
satellite homes in Europe, the Middle East and North Africa. The Group's
satellites also serve a wide range of fixed and mobile telecommunications
services, TV contribution markets, corporate networks, and broadband markets
for Internet Service Providers and for transport, maritime and in-flight
markets. Eutelsat's broadband subsidiary, Skylogic, markets and operates
services through teleports in France and Italy that serve enterprises, local
communities, government agencies and aid organisations in Europe, Africa,
Asia and the Americas. Headquartered in Paris, Eutelsat and its subsidiaries
employ 635 employees from 27 countries.

http://www.eutelsat.com

For more information please contact:

Sven Verresen
Media Relation Manager Alfacam
+32-3-460-39-30
sven.verresen@alfacam.com

Eutelsat Press Contacts

Vanessa O'Connor
Tel.:+33(0)1-53-98-37-91
voconnor@eutelsat.fr

Frederique Gautier
Tel.:+33(0)1-53-98-37-91
fgautier@eutelsat.fr

Investor Relations Contact
Lisa Sanders Finas
Tel.: +33(0)1-53-98-30-92
investors@eutelsat-communications.com

Source: Eutelsat Communications

Sven Verresen, Media Relation Manager Alfacam, +32-3-460-39-30, sven.verresen@alfacam.com; Eutelsat Press Contacts, Vanessa O'Connor, Tel.:+33(0)1-53-98-37-91, voconnor@eutelsat.fr; Frederique Gautier, Tel.:+33(0)1-53-98-37-91, fgautier@eutelsat.fr; Investor Relations Contact, Lisa Sanders Finas, Tel.: +33(0)1-53-98-30-92, investors@eutelsat-communications.com

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