Amsale is Proud to Celebrate the Release of the New Romantic Comedy, 'When In Rome,' Which Hits Theaters Nationwide January 29, 2010

Amsale is Proud to Celebrate the Release of the New Romantic Comedy, 'When In Rome,' Which Hits Theaters Nationwide January 29, 2010

NEW YORK, Jan. 7 /PRNewswire/ -- Amsale, couture bridal gown designer to the stars, is using her design talent to help promote the upcoming release of the new film from Touchstone Pictures, "WHEN IN ROME," a spirited romantic comedy starring Hollywood's newest leading lady Kristen Bell and big- screen sensation Josh Duhamel.

Over the years Amsale Aberra has become the couture designer of choice for numerous films and television shows such as Grey's Anatomy, The Hangover, Ghosts of Girlfriends Past and many more. It seems now that word is spreading like wildfire through Hollywood. Why does she think her gowns are such a natural fit for the stage and screen? "I think that my gowns naturally lend themselves to telling a story. They all have an element of fantasy to them, but at the same time they are believable. They are modern classics that make sense for real brides to wear," says Amsale.

Amsale is also partnering with Disney and Robbins Brothers in the "Engagement of Dreams" contest. Visit www.amsale.com to learn how you can win your very own Amsale wedding gown. Whether you're planning a destination wedding in 'Rome' or a backyard wedding, Amsale's elegant and timeless designs will be a sure fit for your dream wedding.

About the Movie:

An ambitious young New Yorker disillusioned with romance, takes a whirlwind trip to Rome where she defiantly plucks magic coins from a fountain of love, inexplicably igniting the passion of an odd group of suitors. But when a charming reporter pursues her with equal zest, how will she know if his love is the real thing? "WHEN IN ROME" is rated PG-13 and opens nationwide on Jan. 29.

About Amsale:

Amsale's elegant designs have made her one of the most sought after couture wedding gown designers in the United States. She is the creative director of the Amsale, Kenneth Pool and Christos bridal collections, the Amsale Bridesmaids collection and Amsale Presents the Little White Dress collection. Amsale has also gained a strong celebrity following for her evening wear, as seen on screen, editorially and on the red carpet on stars such as Jennifer Garner, Halle Berry, Kate Hudson, Julianna Margulies, Diane Lane and Vanessa Williams.

Source: Amsale

CONTACT: The Ross Group, +1-323-935-7600,
Elena.alikhanian@thereelrossgroup.com, for Amsale

Web Site: http://www.amsale.com/

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