Not Just Another Manic Monday

Not Just Another Manic Monday

QVC.com Observes Successful Cyber Monday, Attracting Record Traffic

WEST CHESTER, Pa., Dec. 1 /PRNewswire/ -- In 2008, a record 85 million people shopped via the Internet on Cyber Monday, according to the National Retail Federation. If multimedia retailer QVC is a bellwether, this year's Cyber Monday may set yet another record for Internet commerce activity.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO )

On Monday, November 30, QVC.com achieved its highest traffic day in its 13-year history, setting a record for unique visitors. QVC.com attracted more than 1 million unique visitors, breaking last year's Cyber Monday record of more than 842,000 visitors. QVC.com also set a record this past week (November 23-30) in unique visitors, realizing more than 3.5 million unique visitors from approximately 2.8 million last year -- a 26 percent increase.

"QVC.com is an integral part of our business, accounting for more than 30 percent of QVC's total U.S. revenues, and delivering a rich multimedia shopping experience to our customers," said Mike George, QVC's president and CEO. "As one of the top general merchant Internet sites -- both in terms of sales volume and service excellence, QVC.com has emerged as a real destination for millions of smart Web shoppers. We're thrilled by the overwhelming response we've received from our customers, and trust that they will continue to make us a preferred destination for their shopping."

Cyber Monday followed a busy, record-breaking holiday weekend at QVC, in which more than 815,000 shoppers were received and more than 60,000 new customers were welcomed. The multimedia retailer kicked off its holiday weekend Thanksgiving evening with The New Black Friday, a special TV and Web programming event that gave America a head-start on its post-turkey gift shopping. In what turned out to be QVC's largest Black Friday (November 27) ever, the multimedia retailer realized more than $32 million in orders -- a 60 percent increase over last year's Black Friday sales. Additionally, QVC.com achieved more than $13 million in orders -- a more than 100 percent growth over last year's Black Friday sales.

QVC's holiday shopping season continues throughout the month of December. Customers can shop QVC with confidence as all purchases between now and December 23, 2009, may be returned up until January 31, 2010, for a full refund, including the original shipping and handling charges.

ABOUT QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 167 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, and launching in Italy in 2010, West Chester, Pa.-based QVC has shipped more than a billion packages in its 23-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

Photo: http://www.newscom.com/cgi-bin/prnh/20070923/NESU001LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: QVC, Inc.

CONTACT: Tara Hunter, +1-484-701-8163, Tara.Hunter@QVC.com, or Erin
Mulholland, +1-484-701-2179, Erin.Mulholland@QVC.com, both of QVC, Inc.

Web Site: http://www.qvc.com/

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