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Monday, December 07, 2009

Are You Ready for Class, Latino Style?

Are You Ready for Class, Latino Style?

Si TV Introduces LATINO 101 An Authentically Hilarious New, Original Series Profiling Latino Life in America Premiering January 8 at 9PM ET/PT Joey Medina, Judy Reyes Among 39 Featured Commentators

LOS ANGELES, Dec. 7 /PRNewswire/ -- Si TV will unveil a fascinating and outrageously funny experiment in programming this January as the network chronicles what happens when 39 Latino comedians and celebrities explore a variety of hot-button issues in its newest original series, LATINO 101. The 13-episode series is edgy and unapologetic, designed to address longtime stereotypes about Latinos head-on. LATINO 101 will premiere on Si TV, the first television network dedicated to inspiring and entertaining American Latinos in English, on January 8 at 9PM ET/PT. Today's announcement was made by Maria Perez-Brown, Si TV's Senior Vice President of Programming.

LATINO 101 features an unprecedented collection of Latino entertainers who provide humorous and insightful observations on a specific topic each week, ranging from Family Studies to Politics to Music to Religion. The new series kicks-off on January 8 with Latino Studies, a lesson in Latino American History from a uniquely urban perspective. Joey Medina, Judy Reyes, Ruperto Vanderpool, and Sandra Valls are among the 39 LATINO 101 comedians, actors, writers and musicians who comprise television's most impressive stable of Latino pundits.

"It was a no-brainer when Si TV approached me about participating in LATINO 101," commented popular comedian Medina, who participates in several episodes of the series. He added, "I would never pass up a national opportunity to discuss controversial issues on TV! Seriously though, Si TV is breaking new ground by exploring our unique cultural experience as Latino-Americans and it's important to have a place we can see - and laugh - at ourselves on a regular basis."

Scrubs star Reyes, who also appears in multiple episodes, said, "LATINO 101 seemed like a clever opportunity to make fun of myself and each other as we're often inclined to take each other way too seriously or be way to correct in this business due to the limited opportunities available." She added, "It reveals itself to be a great way to expose everything from ironies to pet peeves to injustices to things that are so true AND funny that they're downright just 'not right.' I think ALL audiences will find themselves laughing their a---- off and nodding their heads relating to one thing or another!"

About Si TV

Si TV is America's first media company to reach the millions of 18-34-year-old Latinos who prefer their content in English and seek it across all platforms--including linear television, the internet, video-on-demand and wireless devices. The network is available nationwide on Dish Network, and in more than 200 cities and communities across America, including New York, Los Angeles, Chicago, Dallas, Houston, Detroit, Denver, San Antonio and Las Vegas. Si TV's cable and telco affiliates include AT&T, Comcast, Cox, Insight, Qwest, Time Warner Cable and Verizon, among others. For more information, please visit www.sitv.com.


Source: Si TV

CONTACT: Todd Apmann, Si TV, +1-212-736-2810, tapmann@sitv.com

Web Site: http://www.sitv.com/


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