Adam Lambert to Host Logo's 'NewNowNext PopLab'

Adam Lambert to Host Logo's 'NewNowNext PopLab'

Singer and Pop Culture Sensation Adam Lambert Will Host "NewNowNext PopLab" Premieres on Logo and LOGOonline.com December 7 at 7:00 PM*

NEW YORK, Dec. 3 /PRNewswire/ -- Logo, a division of Viacom Inc.'s (NYSE: VIA)(NYSE:and)(NYSE:VIA.B) MTV Networks, today announced that singer Adam Lambert will host NewNowNext PopLab, the destination for up-and-coming party music in all its forms, on Monday night, December 7 at 7:00 PM*.

Singer Adam Lambert has become a pop culture phenomenon since his appearance on last season's "American Idol." Lambert grew in popularity due to his larger-than-life performances and addictive songs including his recent hits "For Your Entertainment" and "Time for Miracles." His unique sound, powerhouse voice and tremendous stage presence has earned Lambert a huge fan base and legitimacy in the music industry. His new album "For Your Entertainment," immediately climbed the Billboard music charts by debuting at #3 and continues to gain momentum. Lambert's album "For Your Entertainment" is currently available in stores.

NewNowNext PopLab is an extension of Logo's successful NewNowNext brand, which boasts two separate music series: NewNowNext Music and NewNowNext PopLab. What NewNowNext Music is for alternative, under-the-radar music, NewNowNext PopLab is its pop-glossy counterpart. The show infuses hits from established icons such as Madonna, Cyndi Lauper, Rihanna and Jennifer Hudson with emerging pop sensations of tomorrow including Mika and Cobra Starship. The series also boasts pop music superstars as hosts including Beyonce, Lady Gaga, Kelly Clarkson, Jennifer Hudson, Nelly Furtado, Nicole Scherzinger of "The Pussycat Dolls", Ciara and Keri Hilson.

With NewNowNext Music and NewNowNext PopLab, Logo solidifies its position as the only place for LGBT music lovers to stay up to date on rising LGBT talent and music geared toward the LGBT community. Between weekly airings of the show viewers can go to NewNowNext.com, the gay guide to pop culture, to get the latest on music, fashion, television and celebrity gossip. Viewers can also go to LOGOonline.com to watch NewNowNext PopLab music videos and exclusive interviews, listen to pre-release albums, and discover new LGBT artists.

*All Times ET/PT

About Logo:

Logo is the world's leading ad-supported cable, satellite, online, mobile and digital entertainment gay and lesbian-themed network, from MTV Networks, a unit of Viacom (NYSE:VIA)(NYSE:VIA.B). Launched in 2005, Logo's cable channel is in more than 39 million homes across the United States and is complemented by a federation of online properties, including LOGOonline.com, TripOutGayTravel.com, AfterEllen.com, AfterElton.com, 365Gay.com, DowneLink.com and NewNowNext.com. Logo's content is distributed across all leading download-to-own, streaming and mobile services. The most influential brand for the most influential audience, Logo provides a mix of original and acquired entertainment as well as news, social networking and community building that are authentic, smart, fun, entertaining, and inclusive. Logo joins MTV Networks' roster of popular and highly targeted brands which include MTV, Comedy Central, VH1 and Spike TV.

Source: Logo

CONTACT: Jason Shumaker, +1-212-846-7325, Jason.Shumaker@mtvn.com; or
Michael Barrett, +1-212-654-3060, Michael.Barrett@Logostaff.com

Web Site: http://www.logoonline.com/

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