Nissan cube(R) Featured in NBC's Heroes Booth at Comic-Con

Nissan cube(R) Featured in NBC's Heroes Booth at Comic-Con

- Nissan Partners with Popular NBC Program at the 40th Annual Comic-Con Convention, Activities Include Chances to Win Four Personalized 2009 Nissan cubes(R)

FRANKLIN, Tenn., July 22 /PRNewswire-FirstCall/ -- Nissan (NASDAQ:NSANY) has partnered with NBC's Heroes television show at the 40th annual Comic-Con Convention, hosting a series of activities, sweepstakes and giveaways inspired by the all-new 2009 Nissan cube. Technology-savvy comic book and automotive fans will have the opportunity to experience the dramatic Nissan cube which will be featured inside an incredible, life-size Heroes-branded toy package, similar to how miniature die-cast toy cars are packaged, at NBC's Heroes booth, located on the main level of the San Diego Convention Center, July 22-26.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080506/NISSANBADGELOGO )
(Photo: http://www.newscom.com/cgi-bin/prnh/20090722/CL48792 )

Within the massive Heroes branded exhibit convention-goers will be able to experience the asymmetrical cube's spacious lounge-like interior and interact with available cube features such as the Interface System for iPod , Bluetooth Hands-free Phone System and an interior accent lighting package with 20 different easily adjustable shades. Clips from Heroes featuring the Nissan cube will be broadcast on a massive plasma screen - demonstrating that boxes don't always have to be square.

"Our partnership with NBC's Heroes at Comic-Con this year provides a perfect opportunity to show off the all-new 2009 Nissan cube both on and off the screen," said Christian Meunier, vice president, Nissan Marketing. "We look forward to interacting with the many attendees at the show, many of whom are just the people that would consider the Nissan cube as their next 'mobile device.'"

Additional activities at the convention include comic book giveaways and an opportunity to win one of four Nissan cubes. By simply swiping their entry badges, attendees will have a chance to win a distinct and individually designed cube by artist Peter Steigerwald to represent the style of Heroes.

Nissan and Heroes will also be giving away 15,000 specially created collector's edition comics featuring the cube and the Television series with four unique graphic covers. The artistic covers were initially introduced in April during the "Nissan Mobile Device Giveaway Sweepstakes," in which contestants entered to win a cube by identifying "Where in the U.S. is the Nissan cube?" from looking at the same collector's edition graphic cover art that will be distributed at Comic-Con. Each day at the convention, one of the covers will be handed out to a fan, who will be invited back for the chance to collect all four in the series.

Nissan Street Teams in Heroes-inspired cubes will also be driving around in downtown San Diego to create buzz and excitement around the Comic-Con activities.

About the 2009 Nissan cube

The 2009 Nissan cube is designed to meet the practical needs of today's active, environmentally aware drivers, providing a small footprint with a large interior space. The front-wheel drive cube is built on Nissan's proven B-platform and is available with a standard 1.8-liter DOHC 4-cylinder engine and a choice of Nissan's advanced, smooth shifting Xtronic CVT (Continuously Variable Transmission) or 6-speed manual transmission.

Along with the long list of standard features on the cube 1.8, the cube 1.8 S adds body-colored outside mirrors, premium grade fabric, cruise control, cargo area cover and more. The cube 1.8 SL adds standard CVT, 16-inch aluminum-alloy wheels, auto on/off headlights, Automatic Temperature Control, Interface System for iPod, six speakers and more. The uniquely equipped cube 1.8 Krom includes an exclusive integrated body design, Krom 16-inch aluminum-alloy wheels, sporty interior treatment, Rockford Fosgate subwoofer, Xtronic CVT and much more.

Cube's long list of standard safety features includes the Nissan Advanced Air Bag System (AABS), seat-mounted driver and front-passenger side-impact supplemental air bags, and roof-mounted curtain side-impact supplemental air bags for front and rear-seat outboard occupant head protection. Cube also offers standard front-seat Active Head Restraints, Tire Pressure Monitoring System (TPMS) and Vehicle Dynamic Control (VDC) with Traction Control System (TCS), along with an Anti-lock Braking System (ABS), Electronic Brake force Distribution (EBD) and Brake Assist (BA).

About Nissan North America

In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program 2010, whose key priorities are reducing CO(2) emissions, cutting other emissions and increasing recycling. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.infiniti.com.

About NBC

NBC Entertainment develops and schedules programming for the network's primetime, late-night, and daytime schedules. NBC's quality programs and balanced lineup have earned the network critical acclaim, ratings success, particularly among young, upscale viewers, and numerous awards, including more Emmy Awards than any network in television history.

NBC's roster of popular scripted series includes the two-time Emmy-winning "30 Rock" (starring Golden Globe and Emmy winners Tina Fey and Alec Baldwin) and the Emmy-winning "The Office" (starring Golden Globe winner and Emmy nominee Steve Carell). In addition, NBC offers such hit dramas as "Heroes," NBC's #1 series of the 2007-08 season in 18-49 and the powerful "Law & Order" franchise, anchored by the series that ties "Gunsmoke" as the longest-running drama series in the history of television.

About Comic-Con

Comic-Con is the premier event for all things comic book. Comic-Con is celebrating its 40th Anniversary this year at the San Diego Convention Center, with everything from comics, games and films to art shows, auctions, and artist signings. Confirmed special guests include: Kevin J. Anderson, co-author Dune novels and Saga of Seven Suns; Ray Bradbury, author, screenwriter Fahrenheit 451 and The Martian Chronicles; Steve Epting, artist Avengers and Captain America; and Gail Simone, writer, Wonder Woman and Secret Six. Over 125,000 people are expected to attend this year's convention, with all 4-Day and One-Day memberships already sold out at press time, and no on-site registration allowed. Comic-Con will have a preview night on Wednesday, July 22 for pre-registered 4-Day membership holders, from 6:00 PM - 9:00 PM. The convention will be open from 9:30 AM - 7:00 PM on Thursday, July 23 - Saturday, July 25, and from 9:30 AM - 7:00 PM on Sunday, July 26.

Photo: http://www.newscom.com/cgi-bin/prnh/20090722/CL48792
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Source: Nissan North America

CONTACT: Darryll Harrison of Nissan North America, +1-615-725-5644,
darryll.harrison@nissan-usa.com

Web Site: http://www.nissanusa.com/

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