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Wednesday, July 22, 2009

Atom.com Joins Forces with Olivia Munn to Produce Star Wars(TM) Fan Films

Atom.com Joins Forces with Olivia Munn to Produce Star Wars(TM) Fan Films

'Operation Olivia' Videos to Premiere with Munn's Appearance at Atom.com and Lucasfilm Events at Comic-Con on Friday and Saturday Nights 'Operation Olivia' Site Debuts Saturday at http://olivia.atom.com

SANTA MONICA, Calif., July 22 /PRNewswire/ -- Atom.com announced today that Olivia Munn - Attack of the Show co-host, current Playboy cover girl, and all-around geek goddess -- has signed to star in and executive-produce Star Wars fan films for the digital comedy network.

Munn is joining Atom at San Diego Comic-Con International this weekend to premiere the first of the Star Wars-themed videos she is producing through "Operation Olivia: The Star Wars Challenge," a new online destination that will launch Saturday, July 25 at http://olivia.atom.com/. (Select photos from Munn's first fan film production are already available on the site.)

"Operation Olivia" will debut with Munn's appearance at the annual Lucasfilm-Atom.com "Star Wars Fan Movie Awards" ceremony (Friday, July 24 at 8:30pm, Comic-Con Ballroom 20). The next night, she will participate in Atom's "Star Wars fan movie" panel at Comic-Con (Saturday, July 25 at 8:30pm, Room 7AB), where she will discuss the project in more detail. Operation Olivia information and promotional swag will also be available at Atom's Comic-Con, Booth 3445, Wednesday evening, July 22 through Sunday, July 26.

"I'm excited to show everyone my exclusive Star Wars fan films; it's great to get the official seal of approval from Lucasfilm and Atom -- and hopefully the fans," said Munn. "No, there isn't any wrestling with a rancor, BUT there might be a suggestive scene with Jar Jar Binks -- no promises though!"

"We couldn't be happier that Olivia is taking a break from her ongoing conquest of Hollywood to bring her star power and comedic talents to Atom.com and fan filmmaking," said Scott Roesch, Atom.com general manager. "Trust me, fans are going to want to show up at Comic-Con and hear what she has to say about 'Operation Olivia.'"

Atom.com has long been the source of the Internet's best and funniest fan films. It partnered with Lucasfilm in 2000 as the studio's exclusive online partner for fan films, and the resulting "Star Wars Fan Movie Challenge" program, judged by George Lucas and Atom and Lucasfilm staff, has generated tens of millions of online views for hundreds of titles, including Star Wars Gangsta Rap, Pink Five, and Padme. Atom has also distributed many of the films on television through Comedy Central, Spike TV, and Sci-Fi Channel.

About Atom.com

Atom.com, a division of Viacom Inc.'s (NYSE:VIA)(NYSE:and)(NYSE:VIA.B) MTV Networks, is a digital comedy network that reaches millions of consumers each month on the Atom.com Web site, and millions more through multiplatform distribution on television, mobile phones, and the Internet. Atom.com's programming lineup features daily new releases of original comedy including animation, live-action narrative, topical videos, sketch comedies and spoofs. The site also offers a library of thousands of comedy productions previously developed by, licensed by and uploaded to AtomFilms and COMEDY CENTRAL. Drawing on a strategic partnership with COMEDY CENTRAL and its own 10-year history of online video innovation and leadership (formerly as AtomFilms), Atom.com delivers Web comedy like nobody else.

Lucasfilm, STAR WARS(TM) and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. TM & Lucasfilm Ltd. All rights reserved. All other trademarks and trade names are properties of their respective owners.


Source: MTVN Entertainment Group

CONTACT: Aileen Budow, +1-212-767-3952, aileen.budow@comedycentral.com

Web Site: http://olivia.atom.com/


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