Smule Launches Leaf Trombone for iPhone OS 3.0

Smule Launches Leaf Trombone for iPhone OS 3.0

Multi-player Musical Game For iPhone and iPod touch

Features 3.0-enabled "Duet Mode"

PALO ALTO, Calif., June 17 /PRNewswire/ -- SonicMule, Inc. (Smule), a premier developer of interactive sonic applications for the iPhone platform, announced today the availability of its Leaf Trombone World Stage exclusively for iPhone OS 3.0. This new version of the critically acclaimed app contains significant new features made possible by the latest version of the iPhone OS, including "Duet Mode" and "Achievement Alerts."

"Without the iPhone, there would be no Smule," said Dr. Ge Wang, co-founder and Chief Creative Officer of Smule, and Assistant Professor at Stanford's Center for Computer Research in Music and Acoustics (CCRMA). "And without iPhone OS 3.0, there would be no leaf trombone duets on the world stage."

Leaf Trombone World Stage is the first massively multi-player musical game, and was designed from the ground-up to take advantage of all the iPhone offers, including multi-touch, location services, full-time data access, and real-time graphics. Like Smule's other products including Sonic Lighter(TM) and Ocarina, Leaf Trombone: World Stage achieves a new level of mobile social engagement.

-- New performers can learn and master new songs by following the
floating leaves;
-- Courageous performers can compete before a live panel of judges on the
World Stage;
-- User themselves serve as judges, joining dynamically assembled live
panels to critique and rank performances;
-- Composers can create Leaf Trombone songs to share their music with
others by using the Smule online composer;

iPhone OS 3.0 enables a new gaming experience for leaf trombone users.

Using the new peer-to-peer communication available in the new GameKit, leaf trombonists can discover potential ensemble partners and perform live duets. Because iPhone OS 3.0 supports peer-to-peer discovery and communication over Bluetooth, no wi-fi is required. Using the new iPhone OS 3.0 push service, users can be notified immediately of opportunities to judge friends, to learn of recent results of their own performances, and to track their individual achievements.

"iPhone OS 3.0 fundamentally changes the mobile social experience," continued Dr. Wang. "With OS 3.0, mobile applications are not limited to passive, isolated experiences, but instead may achieve a new level of social engagement."

Since the initial launch of Leaf Trombone: World Stage on April 25th:

-- Leaf Trombone users have judged in approximately 850,000 sessions
online;
-- Using the online composer, Leaf Trombone users have contributed over
4,250 songs to the user community;
-- The top jurist, Gabe, hales from the upper east side of New York City,
and has judged 1,945 sessions thus far;
-- The top performer, Daniel, hales from an Indianapolis suburb, and has
performed 490 times on the world stage; on the negative side, Daniel
has "chicken exited" 115 times;

-- Twinkle Twinkle Little Star remains the most popular song among leaf
trombonists, and has been performed 19,803 times;

Leaf Trombone World Stage for iPhone OS 3.0 is available for $0.99 from Apple's App Store on iPhone and iPod touch or at www.itunes.com/appstore/

Smule

SonicMule, Inc. (Smule), is a premier developer of interactive sonic applications for the iPhone with headquarters in Palo Alto, California. Founded in June, 2008 and backed by Bessemer Venture Partners, Maples Investments and Granite Ventures, Smule has created an innovative mobile social experience, enabling a new generation of applications for the iPhone. Since the company launched its first application in September of 2008, users have downloaded over 1.75M Smule applications on the iPhone and iPod touch. More information about Smule can be found on the Internet at http://www.smule.com/. Smule is a trademark of SonicMule, Inc. Apple is a registered trademark of Apple Computer. iPhone and AppStore are trademarks of Apple Computer.

Source: SonicMule, Inc.

CONTACT: Michelle Sabolich of Atomic PR, +1-415-402-0230,
michelle.sabolich@atomicpr.com, for Smule

Web Site: http://www.smule.com/

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