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Friday, June 26, 2009

Kodak Identifies Yellow Rose Boy with Help of Online Communities

Kodak Identifies Yellow Rose Boy with Help of Online Communities

Company Rewards Kim Falardeau of Montreal and Steven Weintraub of Collider.com with $5,000 for Identifying Boy 'First' in a Virtual Tie

Yellow Rose Boy to Enjoy New York Weekend with Kodak's Help

ROCHESTER, N.Y., June 26 /PRNewswire-FirstCall/ -- The 'Yellow Rose Boy' has been found! Eastman Kodak Company (NYSE:EK) would like to express its thanks and gratitude to everyone who helped the company locate the Yellow Rose Boy, 11-year-old Harvey Kindlon of the United Kingdom.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090626/NY38807 )

In a virtual online tie, Collider.com's Steven Weintraub and Gawker.com reader Kim Falardeau provided key verifiable information to Kodak that enabled the company to connect with the young man and his family. Kodak has provided Harvey and two chaperones with airfare to and accommodations in New York City this weekend.

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit the newly redesigned http://www.kodak.com/ and follow our blogs and more at http://www.kodak.com/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery -- join for free today at www.kodakgallery.com.

KODAK and EASYSHARE are trademarks of Kodak.

Photo: http://www.newscom.com/cgi-bin/prnh/20090626/NY38807
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN2
PRN Photo Desk, photodesk@prnewswire.com
Source: Eastman Kodak Company

CONTACT: Chris Kooluris, Ketchum, +1-646-935-4098,
chris.kooluris@ketchum.com

Web Site: http://www.kodak.com/


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