MLB.TV Premium and NHL GameCenter LIVE Available Via a Combo Subscription Package Beginning February 16

MLB.TV Premium and NHL GameCenter LIVE Available Via a Combo Subscription Package Beginning February 16

NEW YORK, Feb. 9 /PRNewswire/ -- MLB.com and the National Hockey League (NHL) today announced a partnership that will make available each league's live online streaming product, MLB.TV Premium and NHL GameCenter LIVE(TM), respectively, through a bundled subscription. This special bundle for United States residents will be available for a one-time fee of

$139.95 beginning Monday, February 16 at MLB.com and NHL.com.

Earlier this month, MLB.TV went on-sale with its full-season package (March-October 2009) for $109.95, a $10 discount off the 2008 yearly pricing, and the NHL will launch its standalone Race for the Cup(TM) streaming product on February 16 for $79.95.

This first-of-its-kind content partnership will allow subscribers to watch every regular season game, more than 100 Spring Training games and the first two rounds of the World Baseball Classic in

2009, via MLB.com, and up to 40 out-of-market NHL games per week for the remainder of the current regular season as well as select Stanley Cup(TM) Playoffs games, via NHL.com (blackout and other restrictions apply).

"We believe this partnership with the NHL is an important initial step in the future of online subscription programming for valuable content providers," said Bob Bowman, MLB.com President and Chief Executive Officer.

"We couldn't be more excited about this tremendous opportunity to introduce our groundbreaking NHL Game Center LIVE experience to an even bigger audience," said NHL Chief Operating Officer John Collins. "MLB.com has built a great business by engaging their audience with a best-in-breed product. This partnership is all about our mutual commitment to deliver world class digital sports experiences to sports fans everywhere."

MLB.TV, now in its seventh season with over a million total subscribers since its inception and 500,000 in 2008 alone, will introduce significant upgrades to its Premium product in 2009. The new MLB.TV Premium will feature proprietary speed detection allowing a hi-definition quality picture on any screen size; live game DVR functionality; live game picture-in-picture capabilities; multi-game viewing options; home and away feeds for every available game; live game radio option; and real-time player tracker alerts for live at-bat look-ins.

NHL GameCenter LIVE streams up to 40 games per week (blackout and other restrictions apply), and is specifically designed for those avid fans looking for the most complete, in-game NHL viewing experience, as well as for the nearly 50 percent of NHL fans that live away from their favorite team's local television market and crave more live game coverage. NHL GameCenter LIVE surrounds these avid hockey fans with TV-quality streaming video, multiple and exclusive camera angles, multi-games views, real-time stats, chat and much more.

About MLB.com:

Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and Internet company of Major League Baseball. MLBAM manages the official league site, www.MLB.com, and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLB.com offers fans the most complete baseball information on the web, including up-to-date statistics, game summaries, extensive historical information, and exclusive features about Major League Baseball events and programs, including on-line ticket sales, baseball merchandise, authenticated memorabilia and collectibles, fantasy games, live and archived radio broadcasts of every game, live and archived video webcasts of entire games, pitch-by-pitch enactment of games, and hosted post-game video highlight shows. MLB.com offers more live events on the Internet than any other website in the world.

About the National Hockey League

The National Hockey League, founded in 1917, is the second-oldest of the four major professional team sports leagues in North America. Today, the NHL consists of 30 Member Clubs, each reflecting the League's international makeup, with players from more than 20 countries represented on team rosters. According to a Simmons Market Research study, NHL fans are younger, more educated, more affluent, and access content through digital means more than any other sport. The NHL entertains more than 100 million fans each season in-arena and through its partners in national television (VERSUS, NBC, TSN, CBC, RDS, RIS, NASN, ASN and NHL Network(TM)) and radio (NHL Radio(TM), Sirius XM Radio and XM Canada). Through the NHL Foundation, the League's charitable arm, the NHL raises money and awareness for Hockey Fights Cancer(TM) and NHL Youth Development, and supports the charitable efforts of NHL players. For more information on the NHL, log on to NHL.com.

NHL and the NHL Shield are registered trademarks and NHL GameCenter LIVE, Race for the Cup, the word mark Stanley Cup, NHL Network and NHL Radio are trademarks of the National Hockey League. All Rights Reserved.

Source: MLB.com

CONTACT: Matthew Gould, MLBAM, +1-212-485-8959, matthew.gould@mlb.com,
or Michael DiLorenzo, NHL, +1-212-789-2657, MDiLorenzo@NHL.com

Web Site: http://mlb.com/
http://nhl.com/

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