Maximus Multimedia Gets $500 Million in Financing to Support Bundled Television and Entertainment Suite Expansion into Hotels with New Curtis Mathes-MaximusHD Partnership

Maximus Multimedia Gets $500 Million in Financing to Support Bundled Television and Entertainment Suite Expansion into Hotels with New Curtis Mathes-MaximusHD Partnership

PEORIA, Ill., Feb. 18 /PRNewswire/ -- Maximus Multimedia International, LLC, a leading provider of hospitality information and entertainment-on-demand to hotels, announced today that the company has reached an agreement with Curtis Mathes, a major manufacturer of televisions, to provide bundled solutions to the hospitality market.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090218/CLW090LOGO )

American Financial Group has agreed to underwrite the joint initiatives. The use of these funds is intended to extend the Maximus state-of-the-art entertainment services into hotel properties around the world.

The deal is positioned through Maximus' new partnership with Curtis Mathes. "We are very proud of being part of what Maximus is doing for the market and we are excited about the entire Maximus approach to servicing the hotel industry," said Joanna Pabich of Curtis Mathes. "It is explosive, exciting and unique." The three companies are working closely to help pave the way for Maximus and its partnering networks to provide the hospitality industry with a low cost, high income driving, digital high definition in-room system.

The new MaximusHD in-room products are already being considered by many hoteliers as the most cost-friendly high definition entertainment system available. "The cost of the program is far lower than the competition's and offers more to the guest," said hotelier Vijay Nair. "Maximus has been very realistic in its approach to bringing back the lost income from offering our guests these type services. Needed positive cash flow, which has been lost for too long, until now, and the revenues are back! The program is just very smartly put together and user-friendly."

Leading industry consultant, The DCH Group and American Financial Group based in Clearwater, Florida, brokered the deal. "This is a real opportunity to be able to change the face of the VOD industry as it applies to the hotel owner," said Mark Kerrutt, president of American Financial Group. "This is the first program that I have seen in my 15 years in the business with such focus on bringing incremental income back to the property. Impressive at the least and we feel confident that Maximus is on target in a huge way."

The DCH Group is a Texas-based hospitality consulting firm and co-owner of Maximus Multimedia. "Our mission was to create a program that answered real problems in the industry and in today's economic climate," said Randall James, executive director of The DCH Group. "With the support of American Financial and Curtis Mathes, our clients can now economically provide their guests with the best amenities available. Our clients do not need to be spending valuable cash upfront and need a system that is designed to make money. The whole mission of Maximus is to provide these type of amenities at a price that makes sense to every hotelier. The Maximus network is loaded with valued entertainment and informational options to the guest that drives revenue and that's our focus."

About Maximus Multimedia International: www.PlayMaxMedia.com

Maximus Multimedia provides Internet, communications and entertainment services to the hospitality industry. Maximus Multimedia is one of the top media service providers in hospitality known for its creative services division. Maximus offers high-speed Internet, telecommunications, business- center-services, public messaging and in-room entertainment subscription services.

About Curtis Mathes: www.curtismathes.com

Curtis Mathes, considered an iconic U.S. brand name, now provides economical next-generation televisions as well as other consumer electronics. Providing low cost solutions to consumers with superior advanced technologies is Curtis Mathes. Curtis Mathes can be purchased on-line, in stores and discounted commercial grade televisions through firms like The DCH Group, Maximus Multimedia International and fine retail outlets all over the world.

About American Financial Group: www.americanfinancialcompanies.com

American Financial has been in business for more than 15 years, and has funded both loans and leases for the hospitality industry, restaurant franchises, dry cleaning industry, real estate brands and other independent companies. American Financial is a preferred Alliance Leader for Choice Hotels International, Wyndham Hotel Group, Americas Best Value Inn, Curtis Mathes, Serta, and AAHOA Members as well as various other companies.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20090218/CLW090LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: The DCH Group

CONTACT: Susan Keel of The Andrews Agency, +1-615-242-4400,
susankeel@andrewsagencypr.com, for The DCH Group

Web site: http://www.playmaxmedia.com/
http://www.curtismathes.com/
http://www.americanfinancialcompanies.com/

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