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Thursday, February 05, 2009

How Much Weight Can They Lose in 90 Days?

How Much Weight Can They Lose in 90 Days?

eDiets(R) and ExerciseTV Team Up to Help Four Participants Reshape Their Bodies

FT. LAUDERDALE, Fla., Feb. 5 /PRNewswire-FirstCall/ -- For the next 12 weeks eDiets and ExerciseTV will provide four people with award-winning, calorie-controlled in-home Meal Delivery service, personalized fitness plans using the free video-on-demand (VOD) workouts on ExerciseTV, nutrition advice, counseling and the tools to share their weight loss journey with the world.

Selected from more than 1500 applicants, the four Make Me Over contestants will document their challenges and triumphs over 90 days through written and video blogs on ExerciseTV.tv, while interacting with online viewers following their journey.

This is the first online weight loss program to combine workouts from a leading video-on-demand network with meals from a top meal delivery provider, that will allow participants to interact with their audience throughout their 90 day weight loss experience.

Quotes:

"I was a fat child, a fat teen, a fat college student and now a fat adult," says Make Me Over Program participant Rochelle Greenwald. "I'm honored by this opportunity to share my experience and hopefully provide some fitness and diet insight to those who are watching our journey to learn how to lose weight on their own."

"We think this partnership is a really wonderful opportunity to show that combining a healthy nutrition plan with a solid exercise program can help regular people achieve the weight-loss results they are looking for," says Member Success Coordinator Cathy Cox, MPH, CPT/LWMC ACE.

"We can't wait to see how combining meal delivery with our free VOD workouts enhances the weight loss success of the Make Me Over participants," says Chris Mansolillo, General Manager of ExerciseTV. "With consumers looking to tighten their belts and their wallets, this is an ideal way to help people lose the weight and get in shape. They're going to make this happen in real life, in real time with an easy to use workout program created from over one hundred free workout videos available on ExerciseTV on demand."

Links:

-- To interact with the Make Me Over participants, visit: www.exercisetv.tv/makemeover.

-- eDiets: www.ediets.com

-- ExerciseTV: www.exercisetv.tv


About eDiets


Headquartered in Fort Lauderdale, FL, eDiets.com, Inc. (NASDAQ:DIET) is a premier online diet, fitness, and healthy living destination. eDiets(R) currently features its award-winning, freshly- prepared diet meal delivery service as one of the more than 20 popular diet plans sold directly to members on its flagship site, www.eDiets.com. The company also provides a broad range of customized wellness and weight management solutions for Fortune 500 clients. eDiets' unique infrastructure offers businesses, as well as individuals, an end-to-end solution strategically tailored to meet its customers' specific goals of achieving a healthy lifestyle.

About ExerciseTV

ExerciseTV is the premier provider of workouts and exercise plans anywhere, anytime. Like having your very own personal fitness coach on your schedule, ExerciseTV provides consumers with unprecedented access to a team of fitness experts and personalities that will motivate, inspire and help anyone achieve the body they've always wanted. The free video-on-demand (VOD) television service, which launched in January 2006, is currently available in more than 32 million homes in the United States via Comcast, Time Warner Cable, Cox Communications, Bresnan Communications and Verizon FIOS. Online, www.exercisetv.tv is the premiere fitness destination with over a 1,000 motivating; time efficient and high quality video workouts to choose from, and hundreds of custom tailored workout plans, routines, tools and resources. ExerciseTV was founded by Jake Steinfeld of "Body by Jake," and developed by Comcast Corporation (NASDAQ:CMCSA)(NASDAQ:CMCSK), the nation's leading provider of cable, entertainment and communications products and services. ExerciseTV is managed by Comcast, with New Balance Athletic Shoe, Inc., and Time Warner Cable acting as additional equity partners. For more information, please visit www.exercisetv.tv


Source: eDiets

CONTACT: Cathy Cox of eDiets, +1-954-703-6175

Web site: http://www.ediets.com/
http://www.exercisetv.tv/


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