Ellen DeGeneres Says 'HALO' to QVC; DeGeneres Debuts All-Natural Pet Food Line

Ellen DeGeneres Says 'HALO' to QVC; DeGeneres Debuts All-Natural Pet Food Line

WEST CHESTER, Pa., Jan. 14 /PRNewswire/ -- From comedienne and television host to sitcom star and film actress, America's favorite funny woman Ellen DeGeneres is about to take on a new role as she makes her QVC debut. The 12-time Emmy Award winner is scheduled to appear on January 17 at 3 PM (ET), live from the set of the Ellen DeGeneres Show in Los Angeles, to introduce HALO, Purely for Pets(R), her unique collection of holistic pet care products, to QVC viewers.

During the broadcast, DeGeneres will offer signature items from her all-natural pet care line, including a variety of dog and cat food choices, supplements, natural treats and grooming supplies, with prices ranging from approximately $20.00 to $40.00.

"We are thrilled to be able to offer our customers an innovative, all-natural alternative to traditional pet food products with the launch of HALO, Purely for Pets," said Claire Watts, president of U.S. Commerce for QVC. "Ellen's dedication to helping pets achieve optimal health through fun and innovative products will surely resonate with our viewers."

HALO, Purely for Pets products are made with all-natural ingredients, including butcher-quality chicken, eggs, carrots, flaxseed, green peas, barley, sweet potatoes and cranberries, to provide pet owners with wholesome, healthy products to enhance the overall wellness of their pets.

"I always say that you should treat your pets as well as you treat yourself, that's why I'm so excited to bring this message to all the QVC viewers about my holistic pet care line," said DeGeneres. "It's an amazing way to reach animal lovers like myself and offer them the best possible products for their pets."

HALO, Purely for Pets line will be available through QVC at 800.345.1515 or www.QVC.com.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 22-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

Source: QVC, Inc.

CONTACT: Tara Hunter, +1-484-701-8163, Tara.Hunter@QVC.com, or Denise
Kovalevich, +1-484-701-8823, Denise.Kovalevich@QVC.com, both of QVC, Inc.

Web Site: http://www.qvc.com/

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