Alcatel-Lucent Highlights its Leadership in IPTV and Mobile TV at IBC2008

Alcatel-Lucent Highlights its Leadership in IPTV and Mobile TV at IBC2008

AMSTERDAM - IBC2008, September 11/PRNewswire-FirstCall/ -- At the IBC2008 trade show and exhibition, which runs from September
11-16, Alcatel-Lucent (Euronext Paris and NYSE: ALU) is highlighting how it
is spearheading the evolution of the TV experience for the next generation of
TV viewers. At the show, Alcatel-Lucent - in Hall 12P, Stand # C20 in
Amsterdam's RAI convention center - is reasserting its commercial leadership
in IPTV, as the company is currently supporting more than 13 percent of all
IPTV subscribers worldwide across its various platforms - more than any
vendor. The company also is demonstrating its technical strength in mobile
TV, having achieved a series of significant milestones with its Unlimited
Mobile TV solution.

Today, Alcatel-Lucent is supporting more than 2 million IPTV subscribers
and over 50 service provider customers worldwide, as IPTV becomes a key
element in many service providers' triple and quad play service bundles. The
IPTV market continues to grow at a rapid pace with more than 11 million IPTV
subscribers in service worldwide, a number forecasted to reach 65 million by
2010.

"IPTV has matured into a mass market service, with Alcatel-Lucent leading
the way," said Michel Rahier, President of Alcatel-Lucent's carrier
activities. "Now we're taking the TV experience to the next level,
introducing greater interactivity and personalization and extending TV
service to mobile devices, enriching the experience for the consumer. At IBC
2008 we are demonstrating how viewers can have a rich, interactive and
personalized experience, an experience they can take with them wherever they
go," he added.

Demonstrations

In its stand at the show Alcatel-Lucent will be demonstrating a variety
of innovations and industry leading products to support IPTV and mobile TV
services.

In a world first, throughout Amsterdam's RAI convention center,
Alcatel-Lucent will provide live mobile TV coverage using an integrated
end-to-end mobile TV solution based on the DVB-SH standard. The solution
includes Alcatel-Lucent 9600 DTR broadcast mobile TV transmitters for
DVB-SH/DVB-H, and DVB-SH handsets from Sagem equipped with DVB-SH chipsets
from DiBcom. The transmission will be made in the S-Band and in the UHF band,
highlighting the multi-frequency capability of the DVB-SH standard.

Alcatel-Lucent also will be highlighting its leadership in IPTV
middleware, as well as solutions to support mobile multimedia content
delivery and targeted and interactive IPTV advertising. The demonstrations
also will include a multi-screen showcase highlighting how a user experiences
entertainment across the three screens (TV, mobile and PC) and how content
can be shared across those screens whether they're at home or on the go.

Furthermore, using the latest Samsung SGH-P960 handsets, Alcatel-Lucent's
DVB-H service delivery platform will showcase the support of several
Smartcard Profile suppliers based on the Open Mobile Alliance BCast Smartcard
Profile (OMA BCAST SCP) standard, as well as Gemalto's audience monitoring
system, thus helping mobile network operators and broadcasters to better
monetize their contents.

Also on display will be the Alcatel-Lucent 9600 DTH fixed and Mobile TV
transmitter range, including low power and high/medium power digital
terrestrial repeaters for DVB-T/DVB-H.

Additionally, Alcatel-Lucent will showcase its Video Operation Centre
(VOC) solution, a service-oriented solution that enables operators to take
control of end-user perceived quality of experience by integrating objective
and subjective end-to-end video service monitoring with head end management.
Successfully deployed in a number of major operators, the Alcatel-Lucent VOC
helps to reduce OPEX & CAPEX and significantly increases customer service,
enabling a better focus the end user.

Speakers

Olivier Coste, Chairman of Alcatel-Lucent's mobile broadcast activities
will speak on Monday, Sept. 15, from 12:00 to 12:30 PM on the 'Implementation
of DVB-SH' as part of a session dedicated to "Open Standards, Technology and
Implementation".

About Alcatel-Lucent

Alcatel-Lucent (Euronext Paris and NYSE: ALU) provides solutions that
enable service providers, enterprise and governments worldwide, to deliver
voice, data and video communication services to end-users. As a leader in
fixed, mobile and converged broadband networking, IP technologies,
applications and services, Alcatel-Lucent offers the end-to-end solutions
that enable compelling communications services for people at home, at work
and on the move. With operations in more than 130 countries, Alcatel-Lucent
is a local partner with global reach. The company has the most experienced
global services team in the industry, and one of the largest research,
technology and innovation organizations in the telecommunications industry.
Alcatel-Lucent achieved revenues of Euro 17.8 billion in 2007 and is
incorporated in France, with executive offices located in Paris. For more
information, visit Alcatel-Lucent on the Internet:
http://www.alcatel-lucent.com

Source: Alcatel-Lucent

Alcatel-Lucent press contacts: Regine Coqueran, Tel: +33-1-40-76-49-24, regine.coqueran@alcatel-lucent.com. Mark Burnworth, Tel: +32-3-240-38-81, mark.burnworth@alcatel-lucent.com. Alcatel-Lucent Investor Relations, Remi Thomas, Tel: +33-1-40-76-50-61, remi.thomas@alcatel-lucent.com. Tom Bevilacqua, Tel: +1-908-582-7998, bevilacqua@alcatel-lucent.com. Tony Lucido, Tel: +33-1-40-76-49-80, alucido@alcatel-lucent.com. Don Sweeney, Tel: +1-908-582-6153, dsweeney@alcatel-lucent.com

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