Toyota Goes Fashion Forward with the IFLOOKSCOULDKILL.COM Launch Event with Keyshia Cole, Alexis Phifer, and DJ Beverly Bond

Toyota Goes Fashion Forward with the IFLOOKSCOULDKILL.COM Launch Event with Keyshia Cole, Alexis Phifer, and DJ Beverly Bond

NEW YORK, June 12 /PRNewswire/ -- Toyota along with the help of Essence Magazine launched their IFLOOKSCOULDKILL.COM campaign in New York on June 11. The event consisted of an electrifying fashion show by Alexis Phifer of Ghita, a thrilling musical performance by Grammy-nominated recording artist Keyshia Cole and spinning by DJ Beverly Bonds. The night was complete with screenings of the online interactive IFLOOKSCOULDKILL.COM series featuring, fashionista and special agent heroine, Bianca and her number one gadget and tool, the 2009 Toyota Camry V6 XLE. The launch party was held at Eyebeam, a trendy and innovative art and technology center.

(Photos: http://www.newscom.com/cgi-bin/prnh/20080612/AQTH050-ahttp://www.newscom.com/cgi-bin/prnh/20080612/AQTH050-b )

To see Bianca live in action or to get more information on the 2009 Toyota Camry V6 XLE, visit http://www.iflookscouldkill.com/ and http://www.toyota.com/

First Call Analyst:
FCMN Contact:

Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20080612/AQTH050-a
http://www.newscom.com/cgi-bin/prnh/20080612/AQTH050-b
AP Archive:

http://photoarchive.ap.org/
AP PhotoExpress Network: PRN 7,8
PRN Photo Desk, photodesk@prnewswire.com
Source: Toyota

CONTACT: D. Iman Johnson of Burrell, +1-312-297-9713, +1-312-497-8552,
cell, Djohnson@burrell.com; or Chad Harp of Toyota Division Communications,
+1-310-468-1704, +1-951-830-6909, cell, Chad_Harp@toyota.com

Web site:

http://www.iflookscouldkill.com/
http://www.toyota.com/

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