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Monday, June 09, 2008

News Technologies, LLC Announces Availability of Its Next Generation Content Delivery Technology

News Technologies, LLC Announces Availability of Its Next Generation Content Delivery Technology

First System Based on New Platform Now Launched at BayNews9 in Florida

PORTLAND, Ore., June 9 /PRNewswire/ -- News Technologies, LLC today announced its next generation "Trigger-branded" content delivery technology, providing unprecedented new features and advanced functionality for superior performance, revenue generation, flexibility and creativity.

Some of the new capabilities include:

-- An expansion of our unique Multi-Brand architecture to now include
multiple levels of Brand hierarchy including Group Brands.
-- A rich set of Application Program Interfaces (APIs) that can allow
seamless integration to almost any kind of data source and open up new
and additional ways to monetize the system.
-- A new widget capability (called TriggerWidget(TM)) for creating
web-hosted widgets that can display rich media content personalized to
each and every end user who views them. These are controlled through
the individual's own Category selections and/or Trigger (key word or
phrase) entries (based on our patent).
-- Delivery of targeted alerts to any level of hierarchical categories.
-- Delivery of targeted alerts to custom registration field data or
hyper-localized regions.
-- Delivery of targeted alerts to users within named user groups.


The first TriggerNews Private Label system utilizing this new technology is now in operation at Bay News 9 (a 24-hour local news TV station in Tampa Bay, Florida and is found at http://www.baynews9.com/NewsAlerts.html).

"Our next generation platform's underlying architecture was re-designed from the ground up. It will provide our customers with flexibility, customization, revenue generation and power beyond anything else in the content delivery market space," said Steve Burrows, President of News Technologies. "This new technology platform will now form the unifying foundation for all our current and future products. Based on extremely positive feedback received when it was selectively exposed to several companies during development, we expect it to be widely adopted."

About News Technologies, LLC

Founded in 2002, News Technologies, LLC specializes in providing instant real-time business and world news desktop alerts through Triggernews.com, its own subscription news service, or through the licensing of its privately branded content alerting software platform called TriggerNews Private Label. The company is privately held and headquartered in Portland, Oregon. TriggerNews(R), TriggerEngine(R), Instant News For Instant Decisions(R) and InfoButton(R) are registered trademarks of News Technologies, LLC.

For more information, visit our web site at http://www.triggernews.com/ or send inquiries to info@triggernews.com.

First Call Analyst:
FCMN Contact:


Source: News Technologies, LLC

CONTACT: Steve Burrows of News Technologies, LLC, +1-503-699-6660,
steveb@triggernews.com, or info@triggernews.com

Web site:

http://www.triggernews.com/
http://www.baynews9.com/NewsAlerts.html


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