Werner Ladder Co. Teams Up with the NCAA(R) and CBS Sports to Become the Official Ladder of the NCAA(R) Basketball Championships
Werner Ladder Co. Teams Up with the NCAA(R) and CBS Sports to Become the Official Ladder of the NCAA(R) Basketball Championships
GREENVILLE, Pa., April 3, 2008 /PRNewswire/ -- Werner Ladder announced today that it has joined with the National Collegiate Athletic Association (NCAA) and CBS Sports to become the "Official Ladder of the NCAA(R) Basketball Championships."
(Logo:
http://www.newscom.com/cgi-bin/prnh/20080401/NETU092LOGO )
A longtime fixture on contractors' trucks and construction job sites across the nation, Werner Ladder will now be able to honor the student-athletes and their coaches by helping them to celebrate their successes and reach the time-honored net cutting ceremony at the end of each championship game. The ladders to be used by the winning teams after these games have been made exclusively for the NCAA(R). The NCAA(R) Men's Final Four(R), for the 27th consecutive year, will be aired on CBS Sports April 5th-7th, 2008 and will be available on NCAA(R) March Madness(R) on Demand at cbssports.com and NCAA.com.
"Werner Ladder is extremely proud to be a part of the championship moment for these great student-athletes," said Chris Filardi, Vice President, Commercial Marketing. "Werner ladders have always been there for hardworking professionals, and now they are a part of the celebration honoring the dedication and hard work of the NCAA(R) national champions."
In support of the partnership, Werner Ladder is proud to provide $10,000 in general scholarship contributions to the four schools participating in the 2008 Men's Final Four. "Werner is honored to have this opportunity to support student-athletes, and be a part of the great NCAA tradition," concludes Filardi.
Werner ladders are available at Lowe's, an Official Corporate Partner of the NCAA(R), and at most fine professional, hardware and paint retailers nationwide.
ABOUT WERNER LADDER COMPANY: Werner Co. is the world's leading manufacturer and distributor of ladders, climbing equipment, and ladder accessories. Backed by over 60 years of product innovation, Werner leads the industry with its commitment to the design and manufacture of quality products that meet or exceed applicable Occupational Safety and Health Administration (OSHA) and American National Standards Institute (ANSI) codes and standards for strength and structural integrity. Werner is headquartered in Greenville, Pa.
ABOUT THE NCAA(R): The NCAA(R) is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletics opportunities for more than 380,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA(R) championships in Divisions I, II and III sports. Visit http://www.ncaa.org/ and http://www.ncaa.com/ for more details about the Association, its goals and members and corporate partnerships that help support programs for student-athletes.
The NCAA(R) is proud to have the following elite companies as official Corporate Champions -- AT&T, Coca-Cola and Pontiac -- and the following elite companies as official Corporate Partners -- DiGiorno, Enterprise, The Hartford, Lowe's, Sheraton and State Farm.
[NCAA, Final Four, and March Madness are trademarks owned or licensed by the National Collegiate Athletic Association.]
Further information is available at http://www.wernerladder.com/ or from:
Kathy Cianci, Werner Ladder Company 1-888-229-7727, Ext. 2704
Marietta Egervary, Emerson Egervary & Associates, 1-717-697-1100, Ext 15
Karen Steinrock, Emerson Egervary & Associates, 1-717-697-1488
First Call Analyst:
FCMN Contact:
Photo:
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Source: Werner Ladder Company
CONTACT: Kathy Cianci of Werner Ladder Company, +1-888-229-7727,
ext. 2704; or Marietta Egervary, +1-717-697-1100, ext. 15, or Karen Steinrock,
+1-717-697-1488, both of Emerson Egervary & Associates for Werner Ladder
Web site:
http://www.wernerladder.com/
http://www.ncaa.org/
http://www.ncaa.com/
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