Paul Korda . com - The Web Home of Paul Korda, singer, musician & song-writer.

International Entertainment News

Monday, April 14, 2008

Core Focus of Harris ONE(TM) Approach for Broadcasters: Interoperability, Integration and Innovation

Core Focus of Harris ONE(TM) Approach for Broadcasters: Interoperability, Integration and Innovation

LAS VEGAS, April 14 /PRNewswire-FirstCall/ -- (NAB2008, Booth N2502) -- Harris Corporation (NYSE:HRS), an international communications and information technology company, is introducing the next step in its Harris ONE(TM) approach for broadcasters at NAB2008 -- demonstrating a range of interoperable workflows, integrated technologies and innovative solutions that enable broadcasters to seamlessly move content and information among products, systems and facilities -- and around the world. This approach creates efficiencies that today's broadcasters need to stay competitive.

"Digital technology, which is now just 10 months from becoming the U.S. broadcast standard, offers broadcasters tremendous opportunity -- more channels, more services, more ways to generate revenue -- but it also presents numerous standards and interconnection issues and an increased need to validate interoperability. We've made interoperability our core focus at Harris. Visitors to our NAB booth will see the results of that commitment -- interoperable solutions that enable U.S. and international broadcasters to streamline their workflows, reduce the cost of operations, and profit from new revenue models, while providing their audiences a virtually unlimited array of new viewing experiences and reception options."

Tim Thorsteinson
President, Harris Broadcast Communications


Production Workflow Solutions


To keep pace in the highly competitive news and sports markets, broadcasters are looking to migrate to high-definition formats in ways that won't affect their productivity or impact their on-air product during the transition. Harris tackles this challenge with end-to-end, interoperable, HD/SD news and sports solutions that provide broadcast operations with a streamlined workflow, unmatched speed to air and a crucial competitive advantage.

Highlights at NAB2008 include an end-to-end demonstration of the Harris(R) NewsForce(TM) HD/SD news platform, showcasing a transparent HD/SD news operation from ingest through production and editing to air. Harris H-Class(TM) ADC-1000(TM) automation will be shown driving the Snell & Wilcox Kahuna(TM) production switcher, as well as multiple Harris platforms, including the NEXIO AMP(TM) media platform, Platinum(TM) router, CENTRIO(TM) multiviewer and Inscriber(R) G7(TM) HD/SD 3D graphics system. Also on display will be the NewsForce range of Velocity(TM) editors, optimized for the quick edits and 24/7 demands of live news production and full integration of Apple(R) Final Cut Pro(R).

Media Workflow Solutions

In the battle for ad dollars and viewers, streamlined media workflows -- with tight interoperability among automation, traffic, sales and billing and digital asset management applications -- have become essential to today's broadcasters. To address this need, Harris is using industry standards like the SMPTE 2021 Broadcast Exchange Format (BXF), Program and System Information Protocol (PSIP) and International Standard Audiovisual Number (ISAN) to integrate Harris H-Class and third-party products to produce streamlined media workflows that increase productivity and profitability.

Highlights at NAB2008 include demos of the new ADC-1000 automation, OSi- Traffic(TM) and Comperio(TM) digital asset management systems, configured to show advantages such as a complete PSIP solution, automated playlist exchange using BXF, and integration with nonlinear editing using Apple(R) Final Cut Pro(R). Harris will also show enterprise tools that provide workflow interoperability among Landmark(TM) sales, Vision(TM) scheduling, Invenio(R) digital asset management and the new D-Series DSX(TM) automation system. Integration with SecurePath's MediaDNS(TM) automatically provides content metadata and ISAN registration for the digital asset management, sales and scheduling systems.

Channel Playout Solutions

Flexible playout systems that offer options for automated content flow and high-impact graphics and crawls are at a premium for broadcasters looking to new revenue streams. To meet customers' varied requirements, Harris provides a full range of scalable, automated channel playout solutions -- from specialty channels to fully automated, multichannel playout systems with integrated master control.

Highlights at NAB2008 include major advances in the NEXIO AMP media platform, such as the introduction of 1080p capability and the first software-enabled media applications -- ADC-1000 automation-enabled ingest and playout, channel branding, audio track management and multiviewer I/O monitoring; the Inscriber G7 integrated HD broadcast graphics solution, which provides powerful 3D capabilities while optimizing workflow; as well as the industry's broadest multiviewer portfolio, which enables broadcasters to reduce overhead costs and improve their channel playout workflow.

3 Gb/s Solutions

From signal processing and routing to multiviewers and video servers, Harris offers the industry's most comprehensive range of cost-effective 3 Gb/s-ready products -- enabling broadcasters to easily and affordably migrate to the emerging 1080p high-definition format. Most Harris 3 Gb/s products are software-keyed, so customers don't pay for 3 Gb/s support until they need it.

Highlights at NAB2008 include the introduction of 1080p capability in the NEXIO AMP advanced media platform, making it the first video server in the industry to offer support for the emerging standard; the NEO(R) XHD-3903, the world's only HDTV converter available with built-in 3 Gb/s 1080p 50/59.94 processing and conversion capabilities, including a demonstration of new linear frame rate conversion technology that will be available as an option for the XHD-3903 in June; the X85(TM) enhanced all-in-one processor, which packs the industry's most advanced technology in a space-saving 1RU frame; and a new 3 Gb/s dual-input module with built-in signal source for the popular Videotek(R) TVM/VTM test and measurement instruments, with field upgrade kits for existing products and configurations also available.

Multiplatform Delivery Solutions

Today's broadcasters are challenged with readying their content for multiple applications and channeling it through the right pipe, in the right format, at the right time. Whether the requirement is to move content inside the plant or across the country, Harris offers a flexible, end-to-end solution to streamline any delivery workflow.

Highlights at NAB2008 include a statistical multiplexing feature for NetVX(TM) MPEG-4/H.264 video encoders, which allows broadcasters to deliver more channels to the consumer without investing in additional transmission bandwidth; new Videotek DDM-6800+ 8VSB, 64 QAM and 256 QAM demodulator modules, which combine with existing 6800+(TM) modules to provide a low-cost, space-efficient solution for RF-to-fiber interconnectivity in the 6800+ frame; and the Apex M2X(TM) MPH exciter, the world's first exciter to support delivery of MPH(TM) in-band mobile DTV services with terrestrial digital TV and HDTV services using the same slice of bandwidth.

Digital Signage Solutions

At NAB2008, Harris Digital Signage(TM) solutions will be demonstrated supporting creative and production activities, ad scheduling and placement, traffic and billing with sophisticated report generation, and the distribution and presentation of HD graphics and live video at venues. Broadcast stations, groups and networks can apply Harris Digital Signage(TM) to license their programming to out-of-home networks managed by third parties, and use these same capabilities to establish their own out-of-home networks. Out-of-home networks can apply Harris Digital Signage(TM) to produce and schedule programming and ad content locally, regionally, or nationally. Systems integrators and dealers can grow their offer and associated opportunities for revenue by representing Harris Digital Signage(TM) to their customers.

Harris Broadcast Communications offers products, systems and services that provide interoperable workflow solutions that span the entire broadcast delivery chain. The Harris ONE(TM) approach brings together highly integrated and cost-effective products that are ideal for emerging media business models and for customers upgrading media operations to digital and high-definition services.

About Harris Corporation

Harris is an international communications and information technology company serving government and commercial markets in more than 150 countries. Headquartered in Melbourne, Florida, the company has annual revenue of over $4 billion and 16,000 employees -- including nearly 7,000 engineers and scientists. Harris is dedicated to developing best-in-class assured communications(R) products, systems, and services. Additional information about Harris Corporation is available at www.harris.com .

Apple and Final Cut Pro are registered trademarks of Apple Inc.
Kahuna is a trademark of Snell and Wilcox Limited.
MediaDNS is a trademark of Secure Path Technology LLC


First Call Analyst:
FCMN Contact: sgallo@harris.com


Source: Harris Corporation

CONTACT: Dave Glidden, Vice President, Marketing Operations, Harris
Broadcast Communications, +1-513-459-3639, david.glidden@harris.com; or Robin
Hoffman, Pipeline Communications, +1-973-746-6970, robinh@pipecomm.com

Web site:

http://www.harris.com/


-------
Profile: intent

0 Comments:

Post a Comment

<< Home