Calling All Chinatown Idols; AT&T Sends You to Hollywood

Calling All Chinatown Idols; AT&T Sends You to Hollywood

AT&T's Newly Unveiled Flagship Store Discovers 'American Idol' Ticket Winners, Delivers Prizes to Store Visitors and Reveals Chinatown's Idol

WASHINGTON, April 8, 2008 /PRNewswire-FirstCall/ --
WHAT: AT&T has expanded its retail presence in Washington, D.C., with a
new flagship store in vibrant Chinatown -- its largest store in
the mid-Atlantic.

To celebrate, AT&T invites local "American Idol" fans to show off
their own vocal talents by auditioning to win two tickets to see
"American Idol" live in Hollywood! Customers can also enter to
win throughout the day. Auditions will take place
10 a.m. - 8 p.m., and the winners will be announced at 8 p.m.
April 19.

BE AT&T's CHINATOWN IDOL:
WHEN/ Saturday, April 19: AT&T's Chinatown store is at 785 7th St. N.W.
WHERE: at the corner of 7 and H streets.

-- 10 a.m.: Store opens and contestants sign in
-- 11 a.m. - 5 p.m.: Chinatown Idol auditions
-- 5 p.m.: Five finalists are announced
-- 7 p.m. - 8 p.m.: Final five performances and Chinatown Idol
are revealed, including in-store winner

WHY: Sing your heart out to become AT&T's Chinatown Idol winner and go
from Chinatown to Hollywood. The winner gets a trip to Los
Angeles and tickets to a Season 7 "American Idol" show! Celebrate
the grand opening of AT&T's flagship store, located at the corner
of 7 and H streets, and perform for an energetic crowd. And while
you wait to audition or support your best friend, you can
experience the area's groundbreaking wireless store. It's a
two-story, ultramodern space that revolutionizes the way
customers experience wireless technology. This state-of-the-art
store allows customers to look, touch and feel our entire
wireless portfolio of devices and applications, including:

-- Unmatched music applications.
-- More Smartphones than anyone.
-- Blazing-fast LaptopConnect cards.
-- Turn-by-turn mobile GPS navigation.
-- Live streaming video and much more.

Throughout the day, you can participate to win prizes and receive
up to $50 off any phone or PDA, excluding the iPhone, with a
two-year service agreement.

VISUALS: -- Hundreds of local "American Idol" fans waiting in line to
audition for Chinatown Idol
-- Inside look at AT&T's flagship store, which is complete with
46 devices and three messaging, gaming and music experience
stations
-- Speak with a local AT&T executive on the company's vision in
blossoming Chinatown

CONTACT: Beth Gautier: 202-659-5888 (office), 202-270-5724 (wireless),
egautier@attnews.us (e-mail)

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com/.

(C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliate.

Note: This AT&T news release and other announcements are available as part of an RSS feed at http://www.att.com/rss. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.

NO PURCHASE NECESSARY TO ENTER CONTEST OR SWEEPSTAKES. Enter contest on 4/19/08 at the AT&T Store, Gallery Place Mall, 785 7th St., NW, D.C. (the "AT&T Store"). Prel. round starts 10:00 a.m. ET; ends approximately 4:00 pm ET. Contest open to U.S. residents, 13 or older. Parent/legal guardian must accompany minor. No guarantee that all will be heard and limit of one entry per person in contest. One Contest Prize: A trip for 2 to LA to attend May 6, 2008, American Idol TV broadcast. Approx. retail value (ARV): $3,000. Enter Sweepstakes at the AT&T Store from 10 am ET 4/12/08 to 7:00 pm ET 4/19/08. Sweepstakes open to D.C. area residents, 13 or older and limited to one entry per person. One Sweepstakes Prize: A trip for 2 to LA to attend May 7, 2008, American Idol TV broadcast. ARV: $3,000. Odds depend on number of entries. Official Rules available at AT&T Store. Void where prohibited.

First Call Analyst:
FCMN Contact:

Source: AT&T Inc.

CONTACT: Beth Gautier of AT&T Inc, +1-202-659-5888, egautier@attnews.us

Web site:

http://www.att.com/

-------
Profile: intent