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Friday, March 14, 2008

Yahoo! Telemundo to Bring Fans Exclusive Live Coverage of Juanes' Paz Sin Fronteras Concert

Yahoo! Telemundo to Bring Fans Exclusive Live Coverage of Juanes' Paz Sin Fronteras Concert

Special site will feature unique live video streaming experience where users in Latin America and around the world will be able to see and communicate with each other and communities of Colombians and Venezuelans online - as they all watch the concert

MIAMI, March 14 /PRNewswire/ --
WHAT: Yahoo! is supporting Colombian singing sensation Juanes' "Paz
Sin Fronteras" concert and has created a special page available
at yahootelemundo.com/musica, which will feature exclusive LIVE
video coverage of the concert this Sunday and will provide fans
with event news, photos, music videos of participating artists
and more starting today.

The special site will feature a unique live video streaming
experience which will allow users to not only watch the concert,
but also be able to see and communicate with each other
instantaneously- making this a true global community experience
without borders.

It will also incorporate a Yahoo! Respuestas section where fans
can ask and answer questions on any concert-related topic. In
addition, fans can respond to Juanes himself as he asks the
following question:

Could Grupo de Rio create especial group that would help resolve
the internal conflict in Colombia?

Other virtual access features include:
-- Flickr: Yahoo!'s photos site which will feature photos of
Juanes and concert pictures taken by users and the media
-- Yahoo! Groups: Which will feature fan comments and opinions
on the event

"Paz Sin Fronteras" is a free, goodwill concert organized by
Juanes to promote peace in the Americas and to ease tensions
between Colombia, Ecuador and Venezuela. It will be
symbolically held at the Simon Bolivar Bridge between San
Antonio del Tachira in Venezuela and Villa del Rosario in
Colombia.

WHO: Aside from Colombian singer Juanes, other confirmed artists
include:
-- Alejandro Sanz
-- Juan Luis Guerra
-- Carlos Vives
-- Ricardo Montaner
-- Juan Fernando Velasco

*Note: This list may change as more artists confirm

WHEN: Friday, March 14: Yahoo! Telemundo "Paz Sin Fronteras" site
launches on yahootelemundo.com/musica
Sunday, March 16: Starting at approximately 2 p.m. ET - "Paz Sin
Fronteras" concert streams LIVE
Monday, March 17: Availability of post-event news coverage,
photos, user comments and more

WHERE: LIVE online coverage and event streaming:
yahootelemundo.com/musica
Live concert: The Simon Bolivar Bridge between San Antonio del
Tachira in Venezuela and Villa del Rosario in Colombia.


First Call Analyst:
FCMN Contact:


Source: Yahoo! Telemundo

CONTACT: Lourdes de la Torriente, +1-305-663-8334,
Lourdes@delagroup.com, or Yezabel Varela Salcedo, +1-954-602-1815,
yezabel@delagroup.com, both of de la Group PR for Yahoo! Telemundo

Web site:

http://www.espanol.yahoo.com/
http://www.yahootelemundo.com/musica


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