UNIVERSAL PICTURES, MARVEL STUDIOS AND MTV NETWORKS PRESENT AN EXCLUSIVE FIRST LOOK AT TEASER TRAILER FOR 'THE INCREDIBLE HULK' IN MULTI-NETWORK 'ROADBLOCK' WEDNESDAY, MARCH 12

UNIVERSAL PICTURES, MARVEL STUDIOS AND MTV NETWORKS PRESENT AN EXCLUSIVE FIRST LOOK AT TEASER TRAILER FOR 'THE INCREDIBLE HULK' IN MULTI-NETWORK 'ROADBLOCK' WEDNESDAY, MARCH 12

First Trailer From the Explosive, Action-Packed Epic Starring Edward Norton, Liv Tyler, Tim Roth and William Hurt to Debut on Seven Networks Simultaneously

UNIVERSAL CITY, Calif., March 7 /PRNewswire/ -- The first teaser trailer for hotly anticipated summer superhero epic "THE INCREDIBLE HULK" will have its exclusive broadcast debut in a simultaneous "roadblock" on seven networks on Wednesday, March 12. This first opportunity to see material from the motion picture will be aired at approximately 9:56 p.m. EDT/6:56 p.m. PDT on MTV, MTVU, MTV2, VH1, Spike TV, Nick at Nite and CMT.

(Logo: http://www.newscom.com/cgi-bin/prnh/20060316/LATH064LOGO)

Following the on-air premiere, the trailer will be immediately posted on MTV.com for an exclusive period. The trailer will begin showing in theaters across the country on Friday, March 14, with prints of Rogue Pictures' DOOMSDAY.

"THE INCREDIBLE HULK" hits theaters worldwide on June 13, 2008.

About "THE INCREDIBLE HULK"

"THE INCREDIBLE HULK" kicks off an all-new, explosive and action-packed epic of one of the most popular superheroes of all time. In this new beginning, scientist Bruce Banner (Edward Norton) desperately hunts for a cure to the gamma radiation that poisoned his cells and unleashes the unbridled force of rage within him: The Hulk.

Living in the shadows -- cut off from a life he knew and the woman he loves, Betty Ross (Liv Tyler) -- Banner struggles to avoid the obsessive pursuit of his nemesis, General Thunderbolt Ross (William Hurt), and the military machinery that seeks to capture him and brutally exploit his power.

As all three grapple with the secrets that led to The Hulk's creation, they are confronted with a monstrous new adversary known as The Abomination (Tim Roth), whose destructive strength exceeds even The Hulk's own. And on June 13, 2008, one scientist must make an agonizing final choice: accept a peaceful life as Bruce Banner or find heroism in the creature he holds inside -- THE INCREDIBLE HULK.

About Marvel Entertainment, Inc.

With a library of over 5,000 characters, Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies. Marvel's operations are focused on utilizing its character franchises in licensing, entertainment, publishing and toys. Areas of emphasis include feature films, DVD/home video, consumer products, video games, action figures and role-playing toys, television and promotions. Rooted in the creative success of over sixty years of comic book publishing, Marvel's strategy is to leverage its character franchises in a growing array of opportunities around the world. For more information visit http://www.marvel.com/.

The Incredible Hulk, the Movie (C) 2008 MVL Film Finance LLC. Marvel, The Incredible Hulk, all character names and their distinctive likenesses: TM & (C) 2008 Marvel Entertainment, Inc. and its subsidiaries. All Rights Reserved.

Super Hero(es) is a co-owned registered trademark.

About Universal Pictures

Universal Pictures is a division of Universal Studios (http://www.universalstudios.com/). Universal Studios is part of NBC Universal, one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. NBC Universal is 80% owned by General Electric, with 20% controlled by Vivendi.

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Source: Universal Pictures

CONTACT: Michael Moses of Universal Pictures, +1-818-777-5926

Web site:

http://www.universalstudios.com/
http://www.marvel.com/

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