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Wednesday, March 19, 2008

Qorvis and SmithGifford Win Two ADDY Awards for Virginia Lottery TV Spots

Qorvis and SmithGifford Win Two ADDY Awards for Virginia Lottery TV Spots

Lottery TV Spots Win Top Category Honors at Advertising Awards

WASHINGTON, March 19 /PRNewswire-USNewswire/ -- For their work as creators and producers of two TV advertising spots entitled "Neighbors" and "Still at Home," Qorvis Communications and partner SmithGifford have been awarded two 2008 Advertising Club of Metropolitan Washington ADDYs. The TV spots were created by Qorvis and SmithGifford on behalf of the Virginia Lottery to promote its "New Year's Millionaire Raffle" and "Holiday Scratchers" lottery tickets. Qorvis also received a Citation of Excellence for its interactive work with the Kennedy Krieger Institute.

The 2008 ADDY Awards were presented on March 6 by the Advertising Club of Metropolitan Washington at the "Battle of Awesomeness" at the Ronald Reagan Building and International Trade Center. The DC Ad Club received nearly 850 entries from 75 companies; a total of 104 ADDYs and 146 Citations of Excellence were awarded.

"We put together a dream team when we went after the Virginia Lottery account a year ago," said Qorvis Managing Director Bill Replogle. "These awards show that we not only can win significant business with this team, but also create great work."

While Replogle put together the team and leads it, he is quick to give credit for the spots "Neighbors" and "Still at Home" to the folks at SmithGifford. Matt Smith and Bruce Gifford were the creative directors. SmithGifford's Drew Magary was the senior writer and Dana Cole was the producer.

About Qorvis Communications, LLC.

Qorvis Communications is one of the nation's largest independent communications firms. Formed in August 2000, Qorvis has offices in Washington, DC and McLean, VA. Qorvis provides its clients with expertise in the areas of advertising, public and media relations, marketing communications, Internet campaigns, investor and financial relations, public affairs, grassroots and research and opinion surveys. For more information, visit www.qorvis.com.

About SmithGifford

SmithGifford is a full-service advertising agency in Falls Church, VA just outside Washington, DC. We're a group of smart people who do really nice work. Sometimes we are referred to as a group of nice people who do really smart work. Over the last five years we've attracted a handful of carefully-selected clients who want to build strong brands using highly-creative thinking. We are proud of the work we have done for them and even more proud of the results. For more information, go to www.smithgifford.com.

About The Advertising Club of Metropolitan Washington

Since 1918, The Advertising Club of Metropolitan Washington has served as the premier industry organization for area advertising professionals. The 2008 year debuts the DC Ad Club's 40th annual ADDY Awards, recognizing the best in creative excellence in advertising in the metropolitan Washington, DC area. Our ADDY Awards are the first level in a three-tiered competition sponsored by the American Advertising Federation (AAF). With 60,000 entries nationwide, the ADDY Awards is the nation's largest advertising competition. For more information, visit www.dcadclub.com.


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Source: Qorvis Communications

CONTACT: Renate Geerlings of Qorvis Communications, LLC.,
+1-202-255-2744, rgeerlings@qorvis.com

Web Site:

http://www.dcadclub.com/
http://www.qorvis.com/
http://www.smithgifford.com/


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