Twin Star Announces New Senior Management Team

Twin Star Announces New Senior Management Team

Bennett Zier and Jeff Wyatt Exit

WASHINGTON, Jan. 8 /PRNewswire/ -- Twin Star, a Washington, D.C. based broadcasting, new-media and advertising firm, announces the hiring of their new senior management team. Lisa Wynne, Laura Bacchus, Leslie Savary and Tod Castleberry will be heading the new endeavor under Chairman and CEO, Sima Birach, Jr.

Lisa Wynne has been hired as the company's Chief Marketing Officer. Ms. Wynne is former President and CEO of Evolve Marketing Group, a San Diego-based marketing and advertising firm with a second office in the D.C. area. She is an Emmy award-winning creative director with extensive experience in writing, strategic planning, creative marketing/advertising and media relations in the high-tech, broadcasting, fashion and entertainment industries. In her new position, Lisa will be heading up the marketing for Twin Star and serve as Creative Director for their advertising division, which is set to launch this spring.

Laura Bacchus joins the team as Chief Strategy Officer. Most recently, Ms. Bacchus co-founded and led Cord Caruso Capital Partners, LLC, a growth strategy consultancy based in Washington, D.C. Serving as Chairman and CEO, Ms. Bacchus led her team in creating an innovative, industry leading, e-business model that helped the company become maximally efficient and extremely profitable. Previously, Ms. Bacchus held the position of Strategic Alliance Director at ADP, Inc, a Fortune 500 business process management firm. Ms. Bacchus will be heading the company's strategic partnership and business strategy and development team.

Leslie Savary, CPA, joins Twin Star as Vice President - Finance. Leslie has over 20 years in the financial industry, serving most recently as Vice President - Finance for Clear Channel in the Washington D.C. - Baltimore trading area. Ms. Savary also served as Controller for various broadcasting companies, including Chancellor Media Corporation and Colfax Communications.

As previously announced, Tod Castleberry joins the team as the Chief Operating Officer.

The new executives join Twin Star on the heels of the exit of Bennett Zier and Jeff Wyatt. Both were terminated in October 2007.

"Words cannot describe my excitement about this new company and my senior management team," said Sima Birach, Jr., Chairman and CEO. "Since early 2007, I have been in the process of recruiting the best of the best in media -- and I am thrilled with the team I have put in place."

Twin Star, a new broadcasting and media company, is based in the D.C. metro area. The company will be focusing on radio and television as well as new- media and advertising. They are currently hiring the best and brightest for all of their divisions. Twin Star has leased space in the Tysons Corner area where they are currently building studios and creative space. For more information, please contact Lisa Wynne at lisawynne@twinstar.com.

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Source: Twin Star

CONTACT: Lisa Wynne of Twin Star, +1-202-669-2201,
lisawynne@twinstar.com

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