New Mixaloo Sweepstakes Amplifies the Music

New Mixaloo Sweepstakes Amplifies the Music

Each Digital Mix Tape Created Enters Users to Win Sony Home Entertainment Prizes

POUGHKEEPSIE, N.Y., Jan. 17 /PRNewswire/ -- Mixaloo (www.mixaloo.com), which enables music fans to create, distribute and sell digital mix tapes across the Web, today announced the start of a new sweepstakes giving music fans a chance to overhaul their entertainment system with a new Sony(R) BRAVIA(R) Theater micro-satellite home theater system, 32" BRAVIA M-Series LCD HDTV, Sony Walkman(R) Video MP3 Player and other great prizes.

To enter the sweepstakes, which runs from January 16th 2008 to March 16th 2008, users simply need to sign up for Mixaloo at www.mixaloo.com. For new and existing Mixaloo users, each new digital mix tape created during the length of the sweepstakes gains them another entry to win, up to 50 total entries per registered user are allowed.

The sweepstakes offers numerous prizes, including one Grand Prize winner who will be awarded each of the following:

-- Sony 32" BRAVIA M-Series LCD HDTV
-- Sony BRAVIA Theater micro-satellite home theater system
-- Sony Walkman Video MP3 Player
-- Mixaloo t-shirt and hat

Nineteen Runner-up prize packages will include one Sony Walkman Video MP3 Player, Mixaloo t-shirt and hat. Additional prize packages include Mixaloo t-shirts and hats.

The online promotion is also open to users of Mixaloo's Facebook application, which allows music fans to create digital mix tapes without leaving Facebook.com. To enter the sweepstakes, Facebook users just need to add the Mixaloo application and enter their email address during registration. Current Mixaloo Facebook users can click the Sweepstakes box located at the bottom of their application to enter. Facebook users will also receive an additional entry to win each time they create a new mix.

"The more mixes our users create, the more chances they have to win," stated Mark Stutzman, CEO and co-founder of Mixaloo. "On top of earning money and points that are already redeemable on Mixaloo.com, this sweepstakes gives music lovers extra incentive to keep spreading digital mix tapes and help their friends discover new music."

By bringing the mix tape to the Net generation, Mixaloo rewards music fans with three simple steps:

-- Mix - Choose from a selection of more than three million songs to
create the mix, including every major label and thousands of
independent artists.
-- Share - Distribute the mix with 30-second song samples inside a widget
to any personal Web site such as MySpace, Facebook or Blogger; or via
email directly to friends.
-- Earn - Receive half the profit from every sale of each digital mix
tape. In addition, collect points from each sale that can be redeemed
for cool stuff like music gear.

For more information, and to enter the sweepstakes, visit www.mixaloo.com

About Mixaloo

Mixaloo rewards music fans for creating, distributing and selling digital mix tapes in the social media environment, offering cash and choice merchandise to mix-makers who successfully market their handiwork. With a simple interface and over three million songs to choose from, including every major label, Mixaloo makes it easy for users to promote their favorite songs and discover new music. The company is based in Poughkeepsie, New York. To start creating digital mix tapes, visit www.mixaloo.com

Press Contact
Mike Manning
Cohn & Wolfe for Mixaloo
212.798.9787
Mike_Manning@cohnwolfe.com

First Call Analyst:
FCMN Contact:

Source: Mixaloo

CONTACT: Mike Manning of Cohn & Wolfe for Mixaloo, +1-212-798-9787, or
Mike_Manning@cohnwolfe.com

Web site:

http://www.mixaloo.com/

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