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Tuesday, September 18, 2007

MultiVu Video Feed: TELEVISION'S ONLY LIVE PRESCHOOL MORNING SHOW SERVES THINGS SUNNY SIDE UP

MultiVu Video Feed: TELEVISION'S ONLY LIVE PRESCHOOL MORNING SHOW SERVES THINGS SUNNY SIDE UP

NEW YORK, September 18 /PRNewswire/ -- There's no shortage of competition when it comes to national morning shows for adults that offer up the usual helping of news and lifestyle segments. But that landscape just got bigger with the addition of television's only live morning show for preschoolers. The Sunny Side Up Show, PBS KIDS SPROUT'S first foray into live programming, is an energized and interactive environment where preschoolers and their parents can gather each morning to learn, share and laugh. Two hosts will rotate weekly and partner up with Chica, a witty, playful chicken. The interactive show will feature guest appearances from loveable characters like Sesame Street®'s Big Bird and Elmo, everyone's favorite purple dinosaur Barney? and even SPROUT'S very own Nina from The Good Night Show or Miles and Banjo from the Let's Go Show!

SproutOnline.com plays a paramount role in the show encouraging preschoolers and their parents to share weather reports, submit artwork or send in pictures. The live aspect allows for that interaction to be immediate and unique, creating a true sense of community as the hosts and Chica share back with viewer-- submitted birthday cards, artwork, contest submissions, emails and more.

The Sunny Side Up show rounds out SPROUT'S unique 24-hour programming line-up that follows the day of the preschooler from breakfast to bedtime. Whether kids are starting the day with the live morning show, discovering new things each afternoon with The Let's Go Show or winding down for bed at night with The Good Night Show, SPROUT is always there to share in what's important to preschoolers and their families.

The Sunny Side Up Show airs from 9am-12pm EST each weekday morning... live! For more information, visit http://www.sproutonline.com

SATELLITE FEEDS:


Wednesday, September 19th, 2007 Tuesday, September 25th, 2007
1:00 PM - 1:15 PM ET 1:00 PM - 1:15 PM ET
Galaxy 26 Galaxy 26
Transponder 24 Transponder 24
C-Band C-Band
Downlink Freq. 4180 Horizontal Downlink Freq. 4180 Horizontal


Preview and access to this video available on Pathfire DMG: 28976
Search within the PR Newswire or MultiVu section by story ID # 28976 or by headline

For technical assistance call Pathfire Customer Care at 1-888-345-0489 or e-mail support@pathfire.com

NEWS: Television?s only live preschool morning show debuting Wednesday, September 26th at 9:00am ET targets kids ages 2-5 and their families on the PBS KIDS SPROUT network, the first and only 24-hour channel specifically designed for preschoolers.

FORMAT: News Package With Extra Soundbites and B-roll.

ADDITIONAL RESOURCES: Video, hard copy requests, downloadable MPEG2, contact information and more available at: http://www.prnewswire.com/broadcast/28976/press.html

SOUNDBITES:

* Big Bird

* Kevin, Sunny Side Up co-host

* Kelly, Sunny Side Up co-host

* Sandy Wax, president of PBS KIDS SPROUT

* Andrew Beecham, senior vice president of programming for PBS KIDS SPROUT

B-ROLL INCLUDES:

* Sneak peak at Sunny Side Up set

* Big Bird mingling with Chica and co-hosts

* Kids logging onto SPROUT website

VIDEO PROVIDED BY: PBS KIDS SPROUT


CONTACT:
FOR TECHNICAL INFORMATION OR HARD COPY, PLEASE CALL:
MultiVu Media Relations, 1-800-653-5313 EXT. 3


Video: Hard copy requests, downloadable MPEG2, contact information and more available at:

http://www.prnewswire.com/broadcast/28976/press.html


Web site:

http://www.sproutonline.com


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