Hennessy Announces Artists for Second Wave of the Hennessy Artistry Private Concert Series

Hennessy Announces Artists for Second Wave of the Hennessy Artistry Private Concert Series

Tour to Feature Seven Concerts in Seven Cities Across the U.S. and will culminate with a star-studded concert event in Los Angeles

NEW YORK, Sept. 4 /PRNewswire/ -- Hennessy, the cognac with mixability, is set to launch the second phase of the second annual Hennessy Artistry Concert Tour on September 12, 2007, which will visit seven cities. The tour's events epitomize unification, mixing special musical talents and cocktails, exposing concert-goers to a distinct Hennessy experience.

"The first phase of the tour was well received by tastemakers and music enthusiasts alike," says Israel Cancel, Hennessy Communications Director, "Now our audience knows that the Hennessy Artistry Concert Tour offers guests an intimate experience where they will enjoy the mixing of exquisite global cocktails and great music performances."

The second phase will begin on September 12, 2007 in San Francisco at Slide featuring Chrisette Michele along with Chris Clouse & DJ Solomon and DJ Five, and will entertain a mix of hundreds of media-worthy influencers at the first of these invite-only shows.

The sequential artists and cities will be:

The Dey with a special guest and DJ Eric Cubeechee
Friday, September 14, Los Angeles

Josh Kelley with DJ Five with special percussionist
Sunday, September 16, Las Vegas

Matt White with Purple Popcorn and DJ Reach
Thursday, September 20, Chicago

The Dey and DJ Mr. Mauricio with special percussionist
Tuesday, September 25, Miami

Chrisette Michele with a special guest and DJ Ruckus
Thursday September 27, Atlanta

Chrisette Michele, Los Abandoned & DJs Johnny and Norty
Tuesday October 2, New York

The tour is hosted exclusively by Hennessy which boasts a long and supportive partnership with emerging and established music talent. The tour will also feature the brand's signature global cocktails; the Paris, New York, Shanghai and Miami showcasing Hennessy's international flavor to local U.S. cities encouraging the global art of mixing.

The Hennessy Artistry 2007 Concert Tour will culminate in October in Los Angeles with the highly anticipated Finale Event featuring some of the most formidable performers in music today. The finale event will also commemorate Hennessy's new "Flaunt Your Taste" ad campaign.

Hennessy Cognac, the No. 1-selling cognac in the world, is imported and distributed in the U.S. by Moet Hennessy USA and is a subsidiary of LVMH (Moet Hennessy-Louis Vuitton). Hennessy distills, ages and blends a full range of marques, including Hennessy V.S, Privilege V.S.O.P, X.O, Paradis and Richard Hennessy.

First Call Analyst:
FCMN Contact:

Source: Moet Hennessy USA

CONTACT: Sam Ong, +1-212-420-9420 x19, +1-917-596-5989,
Sam@StrategicGroup.tv, or Cragin Brown, +1-212-420-9420 x36, +1-518-796-9533,
CBrown@StrategicGroup.tv, both for Moet Hennessy USA

-------
Profile: intent