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International Entertainment News

Thursday, August 16, 2007

Calling All Nannies (or Anyone in Need of a Little Pampering!) -- NATIONAL NANNY WEEK Begins August 17th

Calling All Nannies (or Anyone in Need of a Little Pampering!) -- NATIONAL NANNY WEEK Begins August 17th

Victoria's Secret, Blockbuster, Baskin Robbins and other Leading Brands Will Offer Deals and Special Discounts to anyone needing a break from the kids the week leading up to the Theatrical Release of THE NANNY DIARIES

NEW YORK, Aug. 16 /PRNewswire/ -- NATIONAL NANNY WEEK kicks off tomorrow, August 17th in a nationwide effort to show respect and give a break to all of the hardworking nannies, caretakers, teachers and/or mothers in need of a little time away from the kids. For the next seven days leading up to the release of the highly anticipated film THE NANNY DIARIES, which opens Friday, August 24th, nationwide companies including Victoria's Secret, Blockbuster and Baskin Robbins, among others, will offer discounts and deals on various items and services. In addition to the these national promotions, local companies in many cities including New York City, Boston, Dallas, Washington D.C., Chicago, Los Angeles, Miami and Seattle will give special discounts for NATIONAL NANNY WEEK at local spas and salons. For detailed information and printable coupons, please visit http://www.nannyweek.com/

THE NANNY DIARIES tells the story of the emotional and often humorous journey of Annie Braddock (Scarlett Johansson), a young woman from a working-class neighborhood in New Jersey, struggling to understand her place in the world. Fresh out of college, she gets tremendous pressure from her nurse mother to find a respectable position in the business world although Annie would prefer to trade in her BlackBerry for an anthropologist's field diary. Through a serendipitous meeting, Annie ends up in the elite and ritualistic culture of Manhattan's Upper East Side -- as remote from Annie's suburban New Jersey upbringing as life in an Amazon tribal village. Choosing to duck out of real life, Annie accepts the position as a nanny for a wealthy family, referred to as simply "the X's." She quickly learns that life is not very rosy on the other side of the tax bracket, as she must cater to the every whim of Mrs. X (Laura Linney) and her precocious son Grayer, while attempting to avoid the formidable Mr. X (Paul Giamatti). Life becomes even more complicated when Annie falls for a gorgeous Park Avenue Hottie (Chris Evans), and she's forced to explore her identity as never before.

THE NANNY DIARIES is a Weinstein Company presentation being distributed in theaters nationwide by MGM on August 24th.

For more information please visit www.thenannydiariesmovie.com

Source: The Weinstein Company

CONTACT: Sarah Rothman, +1-646-862-3823, Sarah.Rothman@weinsteinco.com,
or Julie Cloutier, +1-646-862-3825, Julie.Cloutier@weinsteinco.com, both of
The Weinstein Company

Web site:

http://www.nannyweek.com/
http://www.thenannydiariesmovie.com/


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