Scandinavia Goes High Def as Scanbox Entertainment Signs Up to HD VMD at the Cannes Film Festival

Scandinavia Goes High Def as Scanbox Entertainment Signs Up to HD VMD at the Cannes Film Festival

LONDON, May 25 /PRNewswire-FirstCall/ -- New Medium Enterprises, Inc. (NME) (BULLETIN BOARD: NMEN) , bringing affordable HD entertainment across the globe, signed a lucrative content deal with renown film distributor Scanbox Entertainment at the highly celebrated Cannes Film Festival in France.

The partnership ensures that Scanbox are the leader of HD VMD films across the Scandinavian territory supplying blockbuster Hollywood titles such as Saw 2, Lucky Number Slevin, 16 blocks and Lord of War.

Managing MD of Norway and Corporate Senior Marketing Manager, Jon Einar Sivertsen comments, "The quality of HD VMD is excellent whilst other advantages of this format ensure we remain innovative within the market place. We are excited about the attention our films will attract through HD VMD."

Throughout the last 25 years Scanbox has achieved leading status and are now heralded as the prominent Nordic entertainment corporation. Founded in 1980 during the infancy of the video industry, Scanbox is today the oldest video film distributor in Scandinavia.

Scanbox subsequently also acquired video companies in all three Scandinavian countries and Finland thereby enabling distribution operations for the theatrical, video and TV markets throughout Scandinavia.

Retailers are expected to sell NME bundle boxes consisting of a HD VMD player plus 5 inclusive blockbuster films at a considerably lower price than Blue-ray or Toshiba's HD-DVD making the HD VMD format the most affordable HD home entertainment player in the world.

Executive Vice-President of New Medium Enterprises, Alexander Bolker-Hagerty says, "Officially announcing the VMD pioneer for Scandinavia, Scanbox has been one of our successful highlights of the Cannes Film Festival event. Scanbox's involvement with VMD strengthens the European need for affordable High Definition content now rather than in the future.

What you should know about HD VMD

HD VMD (Versatile Multilayer Disc) is NME's proprietary High Definition disc format based upon established red laser technology enabling seamless and cost effective manufacturing solutions for High Definition products.

NME's patented 2P process succeeded in solving the phenomenon which has limited DVD's to two layers. Thus, multilayering is now possible with HD VMD solution capable of storage capacity of 20 GB (i.e. 4 layers of 5 GB each). HD VMD has also proven to achieve 24, 30, 40 and 48 GB capacity with the 2P process method.

Furthermore, HD VMD is a true HD 1080p format and is compatible with all HD-compatible screens and supports every existing disks format including; CD, DVD (DVD5 & DVD9).

HD VMD format is currently being adopted by content providers and distributors in 12 regions worldwide, including Brazil, Central Europe, China, France, Germany, Iceland, Japan, Scandinavia, Middle East, Russia and the United States.

HD VMD is considered as a serious challenger, as it allows access to High Definition at a lower cost than Blu-ray and HD-DVD drives and discs available today on the market. HD VMD prices are very close to DVD current pricing.

About NME

New Medium Enterprises HD VMD format and players provide the world's first low-cost and true high-definition playback solution utilizing today's red laser technology and existing DVD industrial infrastructure. Incorporating break-through optical storage capacity, a red laser-based HD file format, encryption technology, authoring tools and compression technologies, NME is providing the only high-quality and high-value offering for the discerning consumer electronics market. New Medium Enterprises, Inc. is listed on the OTC exchange in the U.S. under the ticker symbol (NMEN) and on Yahoo Financial website as (NMEN.OB). For additional information about NME, please visit http://www.nmeinc.com/.

SAFE HARBOR

The 'Press Release' contains forward-looking statements as defined by the federal securities laws which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.

Forward-looking statements may discuss our future expectations, contain projections of our future results of operations or of our financial position, or state other forward-looking information. However, there may be events in the future that we are not able to accurately predict or control. Forward-looking statements are only predictions that relate to future events or our future performance and are subject to substantial known and unknown risks, uncertainties, assumptions, and other factors that may cause actual results, outcomes, levels of activity, performance, developments, or achievements to be materially different from any future results, outcomes, levels of activity, performance, developments, or achievements expressed, anticipated, or implied by these forward-looking statements. As a result, we cannot guarantee future results, outcomes, levels of activity, performance, developments, or achievements, and there can be no assurance that our expectations, intentions, anticipations, beliefs, or projections will result or be achieved or accomplished. In summary, you should not place undue reliance on any forward-looking statements.

Press contact: Juliet Francis
New Medium Enterprises
T: +44 (0) 20 7813 0502
Email: juliet@nmeinc.com

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Source: New Medium Enterprises, Inc.

CONTACT: Juliet Francis of New Medium Enterprises, Inc.,
+44 (0) 20 7813 0502, juliet@nmeinc.com

Web site: http://www.nmeinc.com/

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