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Wednesday, March 07, 2007

myPhotopipe.com Launches Digital Online Proofing Albums to Enable Photographers to Sell Pictures Online

myPhotopipe.com Launches Digital Online Proofing Albums to Enable Photographers to Sell Pictures Online

Company Creates New Division to Expand Emphasis on Digital Tools for Serious Photographers

ATLANTA, March 7 /PRNewswire-FirstCall/ -- myPhotopipe.com, Inc. , a web-based online provider of digital photo processing and related services, today announced the launch of online proofing albums that allow event photographers to post photographs on the Internet immediately following an event, so that event participants can view them and order prints on a timely basis. The online albums are connected to myPhotopipe.com servers, thus providing a seamless ordering interface for fulfillment. The web interface, which is powered by ImageQuix, allows photographers to choose between a commission model or a fee-per-event model. In both cases, there are no monthly fees or minimums.

(Logo: http://www.newscom.com/cgi-bin/prnh/20061006/CLF033LOGO )

"It's equivalent to the 'fountain of youth' for digital photographers," stated Eric Casolo, Divisional Director of Digital Photo Tools at myPhotopipe.com, Inc. "It is a very easy and effective way to generate more revenues from an event, particularly during those critical first few days following the event when purchasing interest is at its highest levels. Our new tools make it a 'snap' to get proofing albums online instantly. Better still, this is clearly the least expensive online proofing tool on the market, and customers have the comfort of knowing that all prints are processed in our professional labs."

In 2006, under the moniker Digital Photo Tools, myPhotopipe.com, Inc. began a company-wide effort to invest in digital tools that would strengthen the bond between photographers and its labs. The first toolset allowed photographers to check their broadband connections and better manage upload times (www.myphotopipe.com/speedtest/index.html). The second toolset included ICC profiles that allow a photographer to calibrate the colors on their monitors with the colors in the Company's Atlanta and Charlotte labs, no matter where the photographer is located (www.myphotopipe.com/downloads/icc/index.html).

"Online proofing albums are the latest in our digital tools initiative. In addition to the ImageQuix product, the Company offers PixPlanner, a proprietary ftp-based online hosting service with backend order fulfillment, ROES, a photo prep and ordering platform and Gallery Works, an online photo service that serves the motion picture industry. Online proof albums and print fulfillment have been a rapidly growing part of our business, and we are committed to further investments in this area. This is another effective tool that ties the serious photographer to our labs and assures repeat business," concluded Casolo.

About myPhotopipe.com, Inc.

myPhotopipe.com, Inc. is a web-based (2.0) online provider of digital photo processing, photo finishing, photo sharing, and related services. The Company's unique blend of 94 print options, combined with manual print inspections and professional color management, have positioned myPhotopipe.com as one of the fastest-growing providers of digital photography services for professionals and serious amateurs.

The Company is headquartered in Atlanta, Georgia, and its common stock is listed on the OTC Pink Sheets under the symbol "MPPC". Additional information is available on the Internet at www.myPhotopipe.com.

Contact:

L. Douglas Keeney, CEO, at (502) 419-5837 or via email at dougk@myphotopipe.com

or

R. Jerry Falkner, CFA, RJ Falkner & Company, Inc., Investor Relations Counsel at (830) 693-4400 or via email at info@rjfalkner.com

First Call Analyst:
FCMN Contact:

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20061006/CLF033LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: myPhotopipe.com, Inc.

CONTACT: L. Douglas Keeney, CEO of myPhotopipe.com, +1-502-419-5837, or
dougk@myphotopipe.com; or R. Jerry Falkner, CFA of RJ Falkner & Company, Inc.,
Investor Relations Counsel, +1-830-693-4400, or info@rjfalkner.com

Web site: http://www.myphotopipe.com/
http://www.myphotopipe.com/speedtest/index.html
http://www.myphotopipe.com/downloads/icc/index.html

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