HBO Hosts Chicago Premiere of 'Addiction' Campaign to Help Americans Understand Addiction as Treatable

HBO Hosts Chicago Premiere of 'Addiction' Campaign to Help Americans Understand Addiction as Treatable

State Prison Inmates and Staff as Well as Local Media, Experts,
and Government Officials Will See Advance Screening
of HBO's Groundbreaking Multimedia Campaign

To: Assignment/Planning Editors

From: HBO
A Safe Haven

What: The Chicago premiere of "Addiction," a feature-length documentary
at the center of a multimedia education and awareness project

When: Thursday, March 8, 2007
11:45 p.m. -- Reception
12:30 p.m. -- Screening
2:00 p.m. -- Panel discussion featuring:
-- Theodora Binion-Taylor, Director, IL Department of Human
Services Division of Alcohol and Substance Abuse
-- Dr. Jennifer Smith, Head of General Medicine, Stroger
Hospital
-- Neli Vasquez-Rowland, Co-Founder of A Safe Haven
-- Dr. Greta Ivers, Director, Chicago Department of Public
Health
-- Peter Palanca, Vice President, TASC

Where: Palmer House Hilton
17 E Monroe, Chicago

An invitation-only reception and screening of HBO's innovative multimedia campaign, "Addiction," will be hosted by HBO in partnership with A Safe Haven, a Chicago organization that houses people recovering from alcoholism and substance abuse. The event will preview the centerpiece documentary of the campaign, focusing on addiction from policy, science, and human standpoints.

"Addiction" will also be simulcast in all 14 Illinois state prisons for inmates and staff on March 15.

The "Addiction" campaign provides an in-depth look into the complex dimensions of addiction, treatment, and recovery. In addition to interviews with the nation's leading experts, the documentary and its supplemental content explore innovative family training and treatment approaches, successful drug court programs that reduce relapses and re-arrests; addiction in the workplace; the protracted insurance battles waged by families; and the difficulty of finding and getting adequate treatment.

"Addiction" makes its television debut Thursday, March 15. The 90-minute documentary premiering at the Palmer House is part of a multimedia awareness and information campaign that will include:

-- A website featuring original articles, documentary footage, and
treatment information
-- A supplementary series of 13 short films available on HBO On Demand
-- A four-DVD set including the centerpiece documentary and 13-part
series
-- A companion book published by Rodale Press
-- A 30-city community outreach campaign

For more information on the Addiction Project, visit http://www.addictionaction.org/.

CONTACT: Hugh McMullen of Valerie Denney Communications, +1-312-408-2580, x15, cell: +1-740-707-7493, hugh@vdcom.com, for HBO.

PRNewswire-USNewswire -- March 7
First Call Analyst:
FCMN Contact:

Source: HBO

Web site: http://www.addictionaction.org/

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