Recent TV One Launches Total More Than One Million Households

Recent TV One Launches Total More Than One Million Households

- Network Also Expands its Local Ad Sales Reach to Systems Serving 4.5 Million Subscribers in 17 Markets -

SILVER SPRING, Md., Nov. 13 /PRNewswire/ -- TV One's launches this fall on Time Warner cable systems in Milwaukee, Buffalo and Los Angeles; and Comcast systems in San Francisco and the entire Bay Area, Albuquerque, Los Alamos and Santa Fe, NM total more than one million new households for the entertainment and lifestyle network for African American adults.

"We are delighted to expand our carriage in these key markets and appreciate both Comcast and Time Warner's continued support of TV One," said TV One Executive Vice President of Affiliate Sales and Marketing Brad Samuels. "We look forward to working with all of these systems so they can take advantage of TV One's unique marketing opportunities that can help them connect with their adult African American customer base."

TV One also announced several recent local ad sales launches, including Cox Media in Baton Rouge, LA, Herndon, VA, Pensacola, FL and Ft. Walton Beach, FL; Comcast Spotlight in Nashville, Baltimore, Jacksonville, FL and Savannah, GA; and Charter Communications' St. Louis system. Local ads are now being sold on TV One in 17 markets, on systems serving more than 4.5 million subscribers.

"The response to local ad sales on TV One has been remarkable," said TV One Local Ad Sales Manager LaTanya Butler. "We are very pleased that both operators and their ad sales clients have seen the value and been able to capitalize so quickly on TV One's ability to reach the adult African American community."

Launched in January 2004, TV One (http://www.tvoneonline.com/) serves 33 million households (Nielsen Nov. 2006 estimate), offering a broad range of lifestyle and entertainment-oriented original programming, classic series, movies, fashion and music designed to entertain, inform and inspire a diverse audience of adult African American viewers. TV One's investors include Radio One (Nasdaq: ROIA and ROIAK; http://www.radio-one.com/), the largest radio company that primarily targets African American and urban listeners; Comcast Corporation (Nasdaq: CMCSA and CMCSK; http://www.comcast.com/), the leading cable television company in the country; The DirecTV Group; Constellation Ventures; Syndicated Communications; Pacesetter Capital Group; and Opportunity Capital Partners.

Source: TV One

CONTACT: Lynn McReynolds, +1-410-268-0275, lynn@mcreynoldselek.com, for
TV One

Web site: http://www.tvoneonline.com/
http://www.radio-one.com/
http://www.comcast.com/

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