XM Wins 2006 Brandweek Customer Loyalty Award

XM Wins 2006 Brandweek Customer Loyalty Award

WASHINGTON, May 22 /PRNewswire-FirstCall/ -- XM Satellite Radio today won the 2006 Brandweek Customer Loyalty Award powered by Brand Keys for having the highest level of customer loyalty in the satellite radio industry.

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XM, the nation's leading satellite radio company with more than 6.5 million subscribers, is the brand with the greatest customer loyalty in the satellite radio category for the second consecutive year, according to a national survey of consumers conducted for Brandweek magazine, the leading source of news and information in the U.S. marketing industry, by Brand Keys, the brand and customer loyalty research and strategic planning firm.

Several of XM's strategic partners also won awards for having the highest level of customer loyalty in their respective categories. These XM partners included Avis, JetBlue, "Good Morning America," Samsung, Sony, Starbucks, and Target.

"Millions of customers choose XM because it offers the most content, the best choices, and the most advanced radios in our industry," said Steve Cook, executive vice president of sales, marketing, and customer operations, XM Satellite Radio. "XM is proud to be recognized as the top brand with the highest level of customer loyalty in satellite radio, and we're particularly pleased to be honored alongside so many of our partners who received top honors as well."

About XM Satellite Radio

XM (NASDAQ:XMSR) is America's number one satellite radio company with more than 6.5 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City, the Country Music Hall of Fame in Nashville, Toronto and Montreal, XM's 2006 lineup includes more than 170 digital channels of choice from coast to coast: the most commercial-free music, premier sports, talk, comedy, children's and entertainment programming; and the most advanced traffic and weather information.

XM, the leader in satellite-delivered entertainment and data services for the automobile market through partnerships with General Motors, Honda, Toyota, Hyundai, Nissan, Porsche, Suzuki, Subaru, and Volkswagen/Audi, is available in more than 130 different vehicle models for 2006. XM's industry-leading products are available at consumer electronics retailers nationwide. For more information about XM hardware, programming and partnerships, please visit http://www.xmradio.com/.

Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for XM Satellite Radio's service, the Company's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 10-Q filed with the Securities and Exchange Commission on 11-7-05. Copies of the filing are available upon request from XM Radio's Investor Relations Department.

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Source: XM Satellite Radio

CONTACT: David Butler of XM Satellite Radio, +1-202-380-4317

Web site: http://www.xmradio.com/

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Profile: International Entertainment