Tribune Entertainment Company Partners With Ontra Presentations for Third Year in a Row

Tribune Entertainment Company Partners With Ontra Presentations for Third Year in a Row

Presentation Management Software Helps Media Company Gain Efficiencies

NEW YORK, May 31 /PRNewswire/ -- Ontra Presentations (http://www.ontrapresentations.com/ ) announced today that it has secured its third year of business from Tribune Entertainment Company, one of the fastest-growing suppliers of syndicated programming. Tribune Entertainment, which sells syndicated programming and advertising of popular shows such as American Idol Rewind, South Park, and Family Feud, has used Ontra's Presentation Management system since 2003 in order to manage and present digital materials to clients and prospects in a professional and entertaining manner.

Since implementing the Ontra system, Tribune finds it easier and faster to build presentations, and more efficient to manage slides and other digital materials. Having a complete Presentation Management system allows Tribune to instantly access images, briefs, case studies, videos, research, logos and company collateral. Tribune can continuously add to, update and distribute presentations, so that everyone can use the most recent and relevant material. In fast-paced selling situations like the UpFronts, Ontra allows the entire team to create impactful presentations, cross-sell material from partners such as Dreamworks SKG and Hearst Entertainment, and close more deals.

According to Clark Morehouse, Senior Vice President of Advertiser Sales at Tribune Entertainment, the PowerPoint days are over.

"We previously used PowerPoint for sales presentations, but it was static and lacked the audio visual capabilities we needed. Using PowerPoint our people would lug extra equipment to sales calls and stop presentations to play video, sometimes experiencing technical difficulties along the way," said Morehouse. "With Ontra we can ramp up special effects, movement and animation, and we can launch video right from the presentation, completely integrated from our laptops. We don't need any additional equipment, which is especially helpful when going to prospective clients' offices."

"Companies are recognizing how Presentation Management can juice sales" said James Ontra, CEO Ontra Presentations, "When sales people start with an approved, up-to-date library of slides and add slides for each specific presentation, they not only save time preparing presentations, but their message is right on target. It's like your entire sales staff is singing off the same sheet of music."

About Ontra Presentations

Ontra Presentations is a leader in enterprise software for interactive, multimedia presentations. Ontra's software provides users with greater flexibility and greater content capacity than previously seen in presentation technologies, enabling clients to deliver better looking, up-to-date, and more relevant presentations. Visit http://www.ontrapresentations.com/

About Tribune Entertainment

Tribune Entertainment Company, the Los Angeles-based entertainment division of Tribune Broadcasting Company (NYSE:TRB), is one of the country's fastest-growing suppliers of television product, creating a diverse portfolio of programming for syndication, network and cable. Tribune Entertainment currently holds the distribution rights to over 15 series, including rights to the off-network first season of television phenomenon, American Idol as well as film packages and specials. Tribune also holds the bartering sales rights to Dreamworks SKG, Fremantle Media North America and Hearst Entertainment. Visit http://www.tribtv.com/

Contact:
Sari Conway
5WPR
212-999-5585
sconway@5wpr.com

Source: Ontra Presentations

CONTACT: Sari Conway of 5WPR, +1-212-999-5585, sconway@5wpr.com, for
Ontra Presentations

Web site: http://www.ontrapresentations.com/

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