Doppelganger and Interscope Records Launch Virtual Lounge Featuring The Pussycat Dolls
Doppelganger and Interscope Records Launch Virtual Lounge Featuring The Pussycat Dolls
Don't Cha Wish You Were HOT Like The PCD?
SAN FRANCISCO, May 15 /PRNewswire/ -- When it comes to looks and talent, The Pussycat Dolls -- Nicole Scherzinger, Carmit Bachar, Ashley Roberts, Melody Thornton, Kimberly Wyatt and Jessica Sutta -- cover all bases. And if you enjoy The PCD, prepare to be blown away by their new virtual nightclub.
The Lounge featuring The Pussycat Dolls is an ultra-glamorous online club where fans can chat, dance, hang out and listen to live DJ sets with their friends. Line up at the velvet ropes at www.pcdmusiclounge.com. The Dolls, currently on tour with The Black-Eyed Peas, will be stopping by The Lounge from time to time to hang out with fans in their VIP suite.
"The Lounge is always open," said PCD lead singer Nicole Scherzinger. "We'd like to invite all of our fans to join our party and dance the night away."
The Lounge is the first project to come out of the design partnership between acclaimed music label Interscope Records and San Francisco's Doppelganger.
Optimized for AOL Instant Messenger (AIM) users, The Lounge lets fans design their own avatars, customizing everything from their sneakers to their haircut. The avatars can walk, chat, dance and even take a dip in the VIP hot tub with their friends while listening to the music of Interscope Records' recording artists such as The Pussycat Dolls. Not only are visitors to The Lounge able to choose their own physical characteristics, clothing options, and dance moves, they get to choose among hip-hop, preppy or an indie personality -- all while listening to the latest club hits spun by various East and West Coast DJs.
"Interscope's artists have a strong fan base around the world," said Courtney Holt, Head of New Media and Strategic Marketing for Interscope Records. "We're really pleased to be able to give fans around the world a place to hang out together online and listen to music. This is an amazing opportunity for Interscope to create a real global community."
"Getting to work with the PCD has been amazing and we're really pleased that we can help the band embrace their global fan base," said Doppelganger CEO, Andrew Littlefield. "We're thrilled that Interscope has chosen us as a partner and we're very excited about kicking off what we hope will be one of the worlds largest parties!"
About Doppelganger
Doppelganger (formerly Evil Twin Studios) provides next-generation avatar- based instant message environments for music fans in conjunction with entertainment and media companies.
The first property from Doppelganger is The Lounge featuring The Pussycat Dolls, which lets teens chat and interact with their friends in a virtual club while listening to their favorite music. The Lounge is open 24/7 at www.pcdmusiclounge.com. Doppelganger is a privately-held company based in San Francisco. More information is available at www.doppelganger.net.
For Media Inquiries:
Amy Sezak
OutCast Communications
415-392-8282
doppelganger@outcastpr.com
Source: Doppelganger
CONTACT: Amy Sezak of OutCast Communications, +1-415-392-8282, or
doppelganger@outcastpr.com, for Doppelganger
Web site: http://www.pcdmusiclounge.com/
Web site: http://www.doppelganger.net/
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