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Thursday, January 12, 2006

Selling Mansions to the Rich and Famous: Miami Luxury Broker Carlos Justo Gains U.K. Stardom With Reality TV Show 'Super Agents'

Selling Mansions to the Rich and Famous: Miami Luxury Broker Carlos Justo Gains U.K. Stardom With Reality TV Show 'Super Agents'

MIAMI, January 11/PRNewswire/ -- Carlos Justo, "real estate broker to the stars" for Miami's SOL Sotheby's
International Realty, has become a bit of a cult hero in the United Kingdom
thanks to his hit reality TV show "Super Agents." The show, which is airing
on the International Discovery TLC Networks, takes viewers on a high-end
house hunting excursion through Miami's most exclusive neighborhoods and
showcases Justo as he mingles with the world's most celebrated entertainers
and stars, closes multi-million dollar deals, and makes his presence known in
this city's ultra-competitive real estate world.

With over 25 years' experience selling luxury homes, Justo has closed the
biggest deals in South Florida and counts business, entertainment, and sports
star personalities among his most precious clients, including Shakira,
Jennifer Lopez, Julio Iglesias, Cher, Ricky Martin, Sylvester Stallone, and
Gianni Versace's Mega Miami Beach Estate. Justo is currently working with
Shakira to sell her US$5.9 million Miami Beach waterfront home and to help her
find a more luxurious one nearby.

Justo, who forecasted US$1.5 billion dollars in sales for his team of
five agents in 2005, was a natural for "Super Agents." The show provides an
inside look at the biggest deals in one of the U.S.'s hottest property
markets as well as the personalities behind the deals. Justo woos clients by
way of helicopter, chauffeured cars, and luxury boat tours of exclusive
residential areas, among other amenities that his VIPs expect.

"I think the program is a hit because people in the U.K. are attracted to
the South Florida lifestyle," said company CEO Irving Padron. "Many are
buying second homes here and fueling our sizzling hot market. Super Agents
gave our young company amazing exposure. As soon as it began airing in
Europe, our website hits tripled and we got calls weekly from prospective
international investors."

Partners Justo and Padron formed SOL Sotheby's International Realty in
January 2005, focusing strictly on ultra-luxury properties with an average
sales price of an astonishing US$8 million. The company holds the exclusive
franchise for Sotheby's International Realty in Miami-Dade County, Florida.

For additional information and property listings, contact
+1-305-573-4700 or visit http://www.solsothebysrealty.com .

SUPER AGENTS airs throughout the week at various times in the UK on the
Discovery Travel &Living Network.

Web site: http://www.solsothebysrealty.com

Source: SOL Sotheby's International Realty

Todd Templin, Boardroom Communications, +1-954-370-8999, or +1-954-290-0810, or ttemplin@boardroompr.com, for SOL Sotheby's International Realty

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