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International Entertainment News

Wednesday, December 14, 2005

WorldNow Introduces New Website Designs and Publishing Tools

WorldNow Introduces New Website Designs and Publishing Tools

New Tools and Publishing Features Allow Sites to Differentiate and Customize

NEW YORK, Dec. 14 /PRNewswire/ -- WorldNow, the leading provider of Internet technology, revenue and content solutions for media companies, today announced the introduction of new website designs, publishing tools and features. Over the course of the next three to six months, all WorldNow sites will be launched with the new looks and designs and the new toolset.

The front and back-end enhancements to WorldNow's publishing platform give stations numerous new options that allow them to customize and differentiate their websites. Improved tools that better showcase content give each station a slew of new options in producing their sites. Sites now have the ability to devise an even more specific look and feel that sets them apart from news and information competitors.

"WorldNow's new technology allows local TV stations to truly differentiate our web sites from our national and local competition," said Ron Loewen, Vice President, Strategic Development for Liberty Corporation's 15 industry-leading stations and sites. "We also have greater control over running our online business. As our audience and revenue increases by 30, 40, and 50% each year, it's imperative that we have flexible and effective online tools to grow our business."

The following are a few of the WorldNow sites launched with new redesigns: KPTV.com, KXAN.com, WAFF.com, WATE.com, WHOTV.com, WTHR.com, WAVE3.com, WNEM.com, WNEP.com, and WOODTV.com.

"We're meeting stations' needs like never before by giving them the control locally to run their own businesses," said Gary Gannaway, CEO and President of WorldNow. "Our goal was the best possible end-user experience - both for stations and consumers."

About WorldNow

New York based WorldNow is the leading provider of Internet technology, revenue and content solutions for more than 200 local media sites, including broadcast TV, newspapers and cable. WorldNow's products include a website platform and publishing toolset, a streaming video solution, an automotive classifieds solution, local sales programs, and a national ad network. For additional information, visit http://www.worldnow.com/ .

Source: WorldNow

CONTACT: Sandhi Kozsuch of WorldNow, +1-212-931-1260,
skozsuch@worldnow.com

Web site: http://www.worldnow.com/

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