PR Newswire Broadcast Minute for Wednesday, August 3, 2005

PR Newswire Broadcast Minute for Wednesday, August 3, 2005

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Sony Tops the List in Annual 'Best Brands' Survey for Sixth Consecutive Year

Sony tops the list in the annual Harris Poll of "best brands" for an impressive sixth consecutive year. Dell and Kraft each move up one spot to number two and number three, respectively while Coca-Cola, previously in the second spot, moves down a couple of notches to number four. Survey responses were spontaneous and respondents were not asked to choose from among a list of brand names.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3006230

Carmen Electra to Be the New Face of Max Factor Cosmetics

Max Factor announced that actress/entertainer Carmen Electra has signed a contract to promote the Brand and be the face of Max Factor Cosmetics. Since the Brand was founded in 1909, Max Factor has been linked with many celebrities. Mr. Max Factor developed the celebrity endorsement concept, beginning with Clara Bow in the 1920s. Since then, stars including Rita Hayworth, Marilyn Monroe, Jean Harlow, Jaclyn Smith and Denise Richards have all represented the Brand. Now, Carmen Electra will bring to life the modern glamour of Max Factor.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3006202

43% of Singles Have Googled Someone on the Internet Before a First Date

You can do everything on the Internet -- pay bills, shop, buy movie tickets and even find out information about your date. According to a survey by It's Just Lunch, the premier dating service for busy professionals, 43 percent of singles have Googled someone on the Internet before a first date. When asked if they would be offended if their date Googled them - 88 percent of singles said, "No way, I Googled them too."

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3006016

Camelot No More? Hiltons Replace Kennedys as America's 'Royal' Family

Class or controversy? Daring or decorum? Who embodies the qualities of today's American Princess? Perhaps many will be surprised to learn that according to American women, Paris Hilton was recognized above all others as today's true "American Princess." In ranking number one, the Hiltons unseat the Kennedys as Caroline Kennedy Schlossberg, long considered the epitome of an American Princess, trailed behind ten points at number two. In an astonishing Hilton double-whammy, Paris' sister Nicky came in third, a mere six points behind Ms. Schlossberg. Of note, Paris ranked number one with the recognition of almost half of all voters. The results come from a surprising new survey conducted by WE: Women's Entertainment and the InsightExpress research company.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3005928

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PRNewswire -- Aug. 4

Source: PR Newswire

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