Africast Launches America's First Pan-African Movie Channel

Africast Launches America's First Pan-African Movie Channel

NEW YORK, August 9/PRNewswire/ --

- Internet Marketing Consortium backs Africast with US$1.5 million of
marketing services

Africast Television Network has launched America's first Pan-African
movie channel offering popular African movies, dramas and documentaries as
subscription video on demand at its Website, http://www.africast.tv. Internet
Marketing Consortium, an international marketing company, is investing US$1.5
million in Africast on marketing and promotions aimed at U.S. and worldwide
audiences. Several award-winning films featured on Africast's online movie
channel, include:

-- The Campus Queen, premiering on Africast, exclusively in the U.S., is
celebrated Nigerian filmmaker Tunde Kelani's campus caper of music and rival
student organizations, explored earlier in Spike Lee's School Daze. "The
African film industry has come a long way," says Kelani. "I'm inspired by the
growing market for African films and distribution channels like Africast TV,
a leading outlet for quality movies depicting authentic African life. I look
forward to the premiere of The Campus Queen and presenting future works on
Africast."

-- La Petite Vendeuse de Soleil (The Little Girl Who Sold the Sun), rated
one of the year's 10 Best Films in 2000 by the Village Voice, is about a
determined crippled girl reinventing herself as Senegal's first female
newspaper vendor.

-- Dole (Money) offers a perspective on the crisis facing today's youth.
With family and social structures crumbling, they increasingly rely on each
other and pop culture, revealing that, whether in Gabon or elsewhere,
youthful disaffection is remarkably similar.

-- Sango Malo (The Village Teacher), Brazilian educator Paolo Freire's
intimate portrait of social and economic changes in an African village in
Cameroon that contrasts two views of education: traditional, "Eurocentric"
curriculum that produces docile colonial administrators, versus the practical
skills needed to build self-reliant rural communities.

Previews, programming and subscription details are at
http://www.africast.tv. For US$9.95 per month, subscribers can access 50
hours of film and drama programming which is refreshed by 10 additional hours
of new programming each month. Africast is negotiating with Comcast and other
cable companies to expand its service to selected cities.

"Culturally and politically, Africa is poised to undergo more changes and
wield more influence in the world than ever before," says John Sarpong,
Africast Chairman and CEO. "However, much of what is shown about Africa is a
view from outside, seen through eyes that are not African and, in some cases,
not Africa friendly. Only if Africans can present their stories to the world
will Africa gain renewed respect and realize her promising future. Our
mission is to provide a global voice for Africans to tell their own stories."

Africast TV provides general audiences with an entertaining and
informative window into the richness and promise of Africa and fills a void
in the global African market by providing intelligent and appealing
entertainment to a community that is aware of its heritage and hungry for
quality programming.

Contact:
Michael Di Scipio
Di Scipio & Associates
+1-203-966-6000
diassoc@att.net

Web site: http://www.africast.tv

Source: Africast Television Network

Michael Di Scipio, of Di Scipio & Associates for Africast Television Network, +1-203-966-6000, diassoc@att.net

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