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International Entertainment News

Thursday, January 27, 2005

Peak Entertainment Holdings Announces the Wumblers Media Campaign

Peak Entertainment Holdings Announces the Wumblers Media Campaign

NEW YORK, Jan. 27 /PRNewswire-FirstCall/ -- Peak Entertainment Holdings, Inc. (NASDAQ:PKEH.OB), a producer-distributor of children's family entertainment, announces the launch of its media campaign for its entertainment property, The Wumblers.

Recently, The Wumblers was featured in a news story on ABC Eyewitness News and NY1, and also on radio, The Gina Ghioldi Show, and in a number of well- known newspapers and magazines including The Record, The Surbanite, The Irish Echo, The Licensing Book, Kidscreen Magazine, Animation Magazine, and NJ Biz. Continued broadening coverage of The Wumblers is expected with interviews already set with both nationally and internationally recognized trade, business, and financial media as the industry is recognizing that Peak has developed a burgeoning worldwide hit for pre-schoolers, based on reviews of the pilot episode after the industry show MIPCOM (Cannes, France).

It is the unique combination of global vision and entertaining, fun filled-lessons that has made Wumblers stand out as a preschool series, having recognized the need to take the next step in children's programming as a result of the challenging environment that will continue to face our children around the world. Such is the reason Peak Entertainment's Vice President of Entertainment and creator of The Wumblers' series has recently been extended a special invitation by the United States Department of Education to attend a Conference entitled "A Child's Life: Learning, Literacy and the Role of the Media" to be held February 3-4, 2005.

Peak Entertainment is vertically integrated, and maintains its own in- house toy division. The Company also has, in house, 3-D animation technology and distributes its own products to international broadcasters and is forging relationships with many leading children's entertainment companies, including Cartoon Network, Nickelodeon, Universal, Mattel and other leading consumer companies, such as Burger King, PepsiCo, and Frito-Lay.

Based in the United Kingdom, Peak Entertainment operates through three divisions: Entertainment, Consumer Products, and Licensing. The Entertainment Division employs a team of full-time animators in its computer graphic studios responsible for developing characters and content.

The Entertainment Division is completing pre-production of MONSTER QUEST, which has been selected for Good Morning Television in the UK. Peak is producing 26 thirty-minute episodes to air on one of the leading television venues, scheduled for 2006. Other properties slated to air internationally in 2006 include The Wumblers, Faireez, Little Big Feet, Tattoo, and Countin' Sheep.

The Consumer Products Division licenses and sells character-based toys and merchandise to strategic partners and also through leading retailers such as Wal-Mart and Toys R Us. Peak's Licensing Division works directly with specialist partners within key categories such as publishing, computer/video, gaming, clothing and other areas.

Peak is working on significantly beefing up its U.S. division this year and will make exciting announcements and serious commercial headway when it brings to the board the caliber of high level U.S. industry executives assisting and advising the company at present.

To coincide with this U.S. focus, several of Peak's key properties are also scheduled to launch this year, which could serve as a catalyst for a major upside move in the stock. Recently, the common stock had hit a new 52- week low and has begun what is a steady climb. The company's stock traded as high as $1.46 in May 2003; with these key entertainment titles scheduled to be launched soon and publicity related to the U.S. entity, and with the significant mass media activity at present and already indicated for our new U.S. derived pre-school show, The Wumblers, which has received strong interest from leading U.S. broadcasters, we anticipate important announcements near term and significantly increased interest and activity in the trading of Peak's common stock.

About Peak Entertainment Holdings, Inc.

Peak Entertainment Holdings, Inc. is a fully integrated multimedia company dedicated to quality children's television entertainment, character licensing and consumer products. For more information, please visit the Company's website at http://www.peakentertainment.co.uk/.

Safe Harbor Statement

The foregoing, as well as other statements made by Peak Entertainment Holdings, Inc., may contain forward-looking statements regarding Peak. The words and phrases "expect," "estimate," "anticipate," "working on," "scheduled," "slated," "planned," "potential" and similar expressions identify forward-looking statements. Such statements reflect, when made, the Company's current views, beliefs and expectations with respect to current events and financial performance, and are and will be, as the case may be, subject to significant risks, uncertainties and factors relating to the Company's operations and business environment which may cause the actual results to be materially different from those expressed or implied by such forward-looking statements. Such risks and uncertainties include, but are not limited to, the following: the ability of the Company to continue as a going concern; the ability of the Company to operate pursuant to the terms of its financing arrangements; the Company's ability to obtain additional financing; the ability of the Company to obtain trade credit, and shipments and terms with vendors and service providers for current orders; the Company's ability to maintain contracts that are critical to its operations; potential adverse developments with respect to the Company's liquidity or results of operations; the ability to fund and execute its business plan; the ability to attract, retain and compensate key executives and associates; and the ability of the Company to attract and retain customers, as well as those discussed or identified from time to time in the Company's public filings with the Securities and Exchange Commission. Peak assumes no obligation to update or revise any forward-looking statements, set forth in these news releases, which speaks as of the date specified.

Peak Entertainment Holdings, Inc.
Contact: Phil Ogden
Sales & Marketing Director
Tel: +44(0)1629 814555
E-mail: info@peakentertainment.co.uk


Source: Peak Entertainment Holdings, Inc.

CONTACT: Phil Ogden, Sales & Marketing Director of Peak Entertainment
Holdings, Inc., +44-1629 814555, info@peakentertainment.co.uk

Web site: http://www.peakentertainment.co.uk/


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