New Frontier Media Signs Agreement With Brickhouse Mobile

New Frontier Media Signs Agreement With Brickhouse Mobile

BOULDER, Colo., Jan. 27 /PRNewswire-FirstCall/ -- New Frontier Media, Inc. (NASDAQ:NOOF), a leader in the electronic distribution of adult entertainment, announced today that its wholly owned subsidiary, TEN, has signed a five-year agreement with Brickhouse Mobile ("Brickhouse") to develop and distribute TEN branded mobile phone content worldwide. This new offering will compliment TEN's pay-per-view, video-on- demand and subscription TV networks, which are currently available in over 75 million households in the U.S. Under the terms of the deal, Brickhouse will develop TEN's complete mobile strategy and product offerings on a category- exclusive basis for TEN, and TEN will designate Brickhouse as its exclusive developer and promoter of wireless applications.

The TEN*Wireless(TM) offerings will feature adult videos, celebrity voice tones, and sexy wallpapers, as well as casino and action games with celebrity talent. The content will be available for sale this spring via websites, WAP sites, JAVA applications, and BREW applications in both U.S. and international markets. TEN and Brickhouse are committed to working with industry associations, carriers and governmental organizations to insure that all the content available through these offerings complies with current U.S. and international market standards.

"We are extremely excited about the opportunity to promote and distribute our extensive library to the wireless market. The Brickhouse team has successfully promoted mainstream branded content around the world, and we intend to fully leverage their experience as well as their relationships with the major carriers," said Ken Boenish, President of TEN.

"This is yet another example of how we are focused on using our existing content and state-of-the-art technical infrastructure to take advantage of new distribution opportunities and generate incremental revenue for the company," Mr. Boenish added.

This news release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements are based on current expectations, estimates and projections made by management. The Company intends for the forward-looking statements to be covered by the safe harbor provisions for forward-looking statements. Words such as "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates," or variations of such words are intended to identify such forward-looking statements. All statements in this release about the future outlook related to New Frontier Media and statements related to our ability to leverage our existing content and state-of-the art technical infrastructure to take advantage of new distribution opportunities and generate incremental revenue for the company, and the outcome of any contingencies are forward-looking statements. The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements. All forward-looking statements made in this press release are made as of the date hereof, and the company assumes no obligation to update the forward-looking statements included in this news release whether as a result of new information, future events, or otherwise. Please refer to the Company's Form 10-K and other filings with the SEC for additional information regarding risks and uncertainties, including, but not limited to, the risk factors listed from time to time in such SEC reports. Copies of these filings are available through the SEC's electronic data gathering analysis and retrieval system (EDGAR) at www.sec.gov.

ABOUT BRICKHOUSE MOBILE

Brickhouse Mobile is lead by a veteran management team with over 20 years' experience in the mobile media industry. Brickhouse Mobile exclusively serves the needs of the emerging adult entertainment mobile content space, enabling adult brands to develop a comprehensive mobile strategy, including content sales, promotional programs, and marketing campaigns. For more information on Brickhouse Mobile please contact Ed Baran Publicity at (213) 482-4696 or visit Brickhouse's website at www.brickhousemobile.com.

ABOUT NEW FRONTIER MEDIA, INC.

New Frontier Media, Inc. is a leading distributor of adult entertainment via electronic platforms. The Company delivers the most extensive lineup of quality programming over the broadest range of electronic means including cable, satellite, broadband and video-on-demand.

The Erotic Networks(TM), the umbrella brand for New Frontier Media's subscription and pay television subsidiary, provides pay-per-view, video-on-demand, and subscription TV networks and services to over 75 million cable, DBS (direct broadcast satellite) and C-band households throughout North America. The Erotic Networks(TM) include Pleasure(TM), TEN(TM), TEN*Clips(TM), TEN*Xtsy(TM), TEN*Blue(TM), TEN*Blox(TM), TEN*Max(TM) and TEN*On Demand(TM). These networks and services represent the widest variety of editing standards available and are programmed without duplication to offer the most extensive selection of adult network programming under a single corporate umbrella.

For more information about New Frontier Media, Inc. contact Karyn Miller, Chief Financial Officer, at (303) 444-0900, extension 102, and please visit our web site at www.noof.com.


Source: New Frontier Media, Inc.

CONTACT: Karyn L. Miller, Chief Financial Officer of New Frontier Media,
Inc., +1-303-444-0900, ext. 102, kmiller@noof.com; or Ed Baran Publicity,
+1-213-482-4696, for Brickhouse Mobile

Web site: http://www.brickhousemobile.com/

Web site: http://www.noof.com/


-------
Profile: intent